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How Will Mobile Technology Shape Our Future?

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Presentation by Kenn Moulynox at Cards & Payments (APAC) Conference

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How Will Mobile Technology Shape Our Future?

  1. 1. Cards & Payments Australasia 2012 Kenn Moulynox Senior Account Manager Giesecke & Devrient Australasia Pty Ltd
  2. 2. The Headlines ile in Mob ogle, Identive and WPG to share x-rays via NFC ad o r wil l Le pple, G ayPal…o ses G&D t e c h fo rWho asing? A zon, P C B A c hoo e nts ch ma m o b ile N F C p a ymPur ook, A b Face Bank? 54 G o o g 7 Mobile C le i ommerc you r PN Go e Marke tio n ogle n talk t Set to Accelera a Wa s wi te! er llet th c en glob arri x t-g al ers ne to t s r Isis ake ve il lle announce s first u n n tro banking p artners: C ZTE X P co N C Capital O ne and hase, debu ts To uch a Barclayca nd S F rd US sig hare N techn n up ology Inside Top US retailers to develop Secure tags wi launche th 2KB sl their own NFC mobile wallet of mem ow cost NFC ory sign ands r jor b ising tee n ma C advert Harman uses NFC to personalise the Thir UK NF r driving experience up fo ign a camp
  3. 3. The Digital Economy Is Here! Mobile & NFC a digital economy enabler• Mobile device ownership2006 = 41 of 100• Mobile device ownership NFC Enabled Phones2011 = 86.7 of 100 800 2014• By end 2012 NFC handsets 650 2013more than 65% in Europe 450 2012 year 350• Ave Lifecycle for handset = 201111 months 240 2010• Mobile banking users to 0 100 200 300 400 500 600 700 800 900 Units (Millions)reach half a billion by 2013 Source: ITU & Juniper Source: Gartner
  4. 4. Growth in Mobile Transactions PROXIMITY MOBILE PAYMENT TRANSACTIONS 9.9 10 9 7.6 8 7 6 4.9Transactions (billion) 5 3.7 4 3 2 2 1.1 1 0 2011 2012 2013 2014 2015 2016 Year
  5. 5. NFC Trials and RolloutsGlobal NFC Trials and Commercial Rollouts since 2008
  6. 6. What’s Shaping the Mobile Market? The mobile transaction market is diverse There is no single model yet adopted Expected domination in Asia Pacific region
  7. 7. Payment Applications ModelNFC terminal In reader mode, NFC device Two NFC devices: becomes a POS terminal “peer-to-peer” modeContactless terminal Classic contactless card Cardholder uses NFC phone at point-of-sale instead of contactless card Contactless card NFC card mode
  8. 8. Other Trust ApplicationsHealthCare Event Booking Physical & Logical & Admission Access Product and people Building Services ID Supply Chain Tracking
  9. 9. Will Anyone Dominate? Online Retail Event Access Loyalty Transit Health Internet S.E. Government ID Payment Telco Carriers Traditional Retail Transport Event Access TransitPayment Banks Payment Transit Others Internet S.E. Government ID Emerging Tech Health Transit Online Retail Gov ID
  10. 10. Will Anyone Dominate? Traditional Retail Online Retail Event Access Loyalty Transit Health Internet S.E. Government ID Payment Telco Carriers Traditional Retail Transport Event Access Transit Online RetailPayment Banks Payment Transit Traditional Retail Others Internet S.E. Government ID Emerging Tech Health Transit Loyalty Online Retail Gov ID
  11. 11. Customer Experience As Differentiator Where Was My Bud Born?TrackYourBud.com
  12. 12. TSM As A Trust Enabler Event/Access Payment LoyaltyTransport Transportation ID Payment Application Issuers Event tickets Over-the-Air Services Service Provider OTA NFC M-Health USIM/SE - Management - Appl. downloads Physical Access Trusted Service Manager Identity Management
  13. 13. Steps to Success Who are my partners? What’s my strategy? What are the success factors?What and how to deploy?
  14. 14. Questions & Discussions? Please visit G&D at Stand 44Kenn MoulynoxSenior Account ManagerGiesecke & Devrient Australasia Pty Ltd0410 584 716

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