LinkedIn-for-Business-excerpt-for-slideshare-201212

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This is an excerpt of a training seminar we conduct both live and online on how to use LinkedIn to grow your business,

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LinkedIn-for-Business-excerpt-for-slideshare-201212

  1. 1. How To Make Work For YouProfile Connections Recommendations Groups/Companies Grow Your Business © 2012 ‐ Ken Countess – 407‐242‐4200 – All Rights Reserved
  2. 2. © 2012 ‐ Ken Countess – 407‐242‐4200 – All Rights Reserved
  3. 3. 4.2 Billion searches on LinkedIn members  last year © 2012 ‐ Ken Countess – 407‐242‐4200 – All Rights Reserved
  4. 4. The number of Fortune 100  companies using LinkedIn © 2012 ‐ Ken Countess – 407‐242‐4200 – All Rights Reserved
  5. 5. Businesses using  LinkedIn © 2012 ‐ Ken Countess – 407‐242‐4200 – All Rights Reserved
  6. 6. 67%Profile Connections Recommendations Groups/Companies Find Your Next Job! © 2012 ‐ Ken Countess – 407‐242‐4200 – All Rights Reserved
  7. 7. © 2012 ‐ Ken Countess – 407‐242‐4200 – All Rights Reserved
  8. 8. Today, It’s NotWho You KnowProfile Connections Recommendations Groups/Companies Grow Your Business © 2012 ‐ Ken Countess – 407‐242‐4200 – All Rights Reserved
  9. 9. Today, It’sWho Knows YouProfile Connections Recommendations Groups/Companies Grow Your Business © 2012 ‐ Ken Countess – 407‐242‐4200 – All Rights Reserved
  10. 10. © 2012 ‐ Ken Countess – 407‐242‐4200 – All Rights Reserved
  11. 11. will help you. © 2012 ‐ Ken Countess – 407‐242‐4200 – All Rights Reserved
  12. 12. Connections Where do you start?Profile Connections Recommendations Groups/Companies Grow Your Business © 2012 ‐ Ken Countess – 407‐242‐4200 – All Rights Reserved
  13. 13. ConnectionsStart with people you knowInvite family, relatives, & friends to your networkNext, invite business contacts Profile Connections Recommendations Groups/Companies Grow Your Business © 2012 ‐ Ken Countess – 407‐242‐4200 – All Rights Reserved
  14. 14. ConnectionsStart with people you knowInvite family, relatives, and friendsNext, invite business contactsThen, find those with whom you have workedNext, find those with whom you have done  business   Profile Connections Recommendations Groups/Companies Grow Your Business © 2012 ‐ Ken Countess – 407‐242‐4200 – All Rights Reserved
  15. 15. ConnectionsStart with people you knowInvite family, relatives, and friendsNext, invite business contactsThen, find those with whom you have workedNext, find those with whom you have done  business  Next, find those who work in your industry Profile Connections Recommendations Groups/Companies Grow Your Business © 2012 ‐ Ken Countess – 407‐242‐4200 – All Rights Reserved
  16. 16. ConnectionsProfile Connections Recommendations Groups/Companies Grow Your Business © 2012 ‐ Ken Countess – 407‐242‐4200 – All Rights Reserved
  17. 17. EndorsementsProfile Connections Recommendations Groups/Companies Grow Your Business © 2012 ‐ Ken Countess – 407‐242‐4200 – All Rights Reserved
  18. 18. Groups LinkedIn Groups should be a key element of your LinkedIn business strategy.Profile Connections Recommendations Groups/Companies Grow Your Business © 2012 ‐ Ken Countess – 407‐242‐4200 – All Rights Reserved
  19. 19. Groups LinkedIn Groups enable you to reach and  engage potential customers.Profile Connections Recommendations Groups/Companies Grow Your Business © 2012 ‐ Ken Countess – 407‐242‐4200 – All Rights Reserved
  20. 20. Groups• Look for groups in your industry. If there isn’t  a group for your industry, create one!• Alumni groups are powerful sources of  contacts, too. Profile Connections Recommendations Groups/Companies Grow Your Business © 2012 ‐ Ken Countess – 407‐242‐4200 – All Rights Reserved
  21. 21. GroupsProfile Connections Recommendations Groups/Companies Grow Your Business © 2012 ‐ Ken Countess – 407‐242‐4200 – All Rights Reserved
  22. 22. GroupsProfile Connections Recommendations Groups/Companies Grow Your Business © 2012 ‐ Ken Countess – 407‐242‐4200 – All Rights Reserved
  23. 23. GroupsProfile Connections Recommendations Groups/Companies Grow Your Business © 2012 ‐ Ken Countess – 407‐242‐4200 – All Rights Reserved
  24. 24. GroupsProfile Connections Recommendations Groups/Companies Grow Your Business © 2012 ‐ Ken Countess – 407‐242‐4200 – All Rights Reserved
  25. 25. Groups• Joining Groups isn’t enough.• Join the conversation!Profile Connections Recommendations Groups/Companies Grow Your Business © 2012 ‐ Ken Countess – 407‐242‐4200 – All Rights Reserved
  26. 26. GroupsProfile Connections Recommendations Groups/Companies Grow Your Business © 2012 ‐ Ken Countess – 407‐242‐4200 – All Rights Reserved
  27. 27. GroupsProfile Connections Recommendations Groups/Companies Grow Your Business © 2012 ‐ Ken Countess – 407‐242‐4200 – All Rights Reserved
  28. 28. CompaniesProfile Connections Recommendations Groups/Companies Grow Your Business © 2012 ‐ Ken Countess – 407‐242‐4200 – All Rights Reserved
  29. 29. Companies Are there companies you’d like to target?Profile Connections Recommendations Groups/Companies Grow Your Business © 2012 ‐ Ken Countess – 407‐242‐4200 – All Rights Reserved
  30. 30. Companies LinkedIn allows you to easily find targetsProfile Connections Recommendations Groups/Companies Grow Your Business © 2012 ‐ Ken Countess – 407‐242‐4200 – All Rights Reserved
  31. 31. Companies Mid‐sized software  companies with  employees in the  Orlando area?Profile Connections Recommendations Groups/Companies Grow Your Business © 2012 ‐ Ken Countess – 407‐242‐4200 – All Rights Reserved
  32. 32. CompaniesProfile Connections Recommendations Groups/Companies Grow Your Business © 2012 ‐ Ken Countess – 407‐242‐4200 – All Rights Reserved
  33. 33. CompaniesProfile Connections Recommendations Groups/Companies Grow Your Business © 2012 ‐ Ken Countess – 407‐242‐4200 – All Rights Reserved
  34. 34. CompaniesProfile Connections Recommendations Groups/Companies Grow Your Business © 2012 ‐ Ken Countess – 407‐242‐4200 – All Rights Reserved
  35. 35. CompaniesProfile Connections Recommendations Groups/Companies Grow Your Business © 2012 ‐ Ken Countess – 407‐242‐4200 – All Rights Reserved
  36. 36. Find Leads!Profile Connections Recommendations Groups/Companies Grow Your Business © 2012 ‐ Ken Countess – 407‐242‐4200 – All Rights Reserved
  37. 37. Find Leads! 182 results Keywords: Construction Disney 32751 All LinkedIn MembersProfile Connections Recommendations Groups/Companies Grow Your Business © 2012 ‐ Ken Countess – 407‐242‐4200 – All Rights Reserved
  38. 38. Look for New ToolsProfile Connections Recommendations Groups/Companies Grow Your Business © 2012 ‐ Ken Countess – 407‐242‐4200 – All Rights Reserved
  39. 39. New ToolsProfile Connections Recommendations Groups/Companies Grow Your Business © 2012 ‐ Ken Countess – 407‐242‐4200 – All Rights Reserved
  40. 40. Tools Added OftenProfile Connections Recommendations Groups/Companies Grow Your Business © 2012 ‐ Ken Countess – 407‐242‐4200 – All Rights Reserved
  41. 41. One More Thing…Profile Connections Recommendations Groups/Companies Grow Your Business © 2012 ‐ Ken Countess – 407‐242‐4200 – All Rights Reserved
  42. 42. And Finally… Be sure to spend time on the  site to absorb what  you’ve seen today.Call if you have any questions or if  you’d like to schedule a seminar. Profile Connections Recommendations Groups/Companies Grow Your Business © 2012 ‐ Ken Countess – 407‐242‐4200 – All Rights Reserved
  43. 43. Thank You! Ken Countess 407‐242‐4200 kc@TheCountessGroup.com www.linkedin.com/in/kencountess www.TheCountessGroup.comProfile Connections Recommendations Groups/Companies Grow Your Business © 2012 ‐ Ken Countess – 407‐242‐4200 – All Rights Reserved
  44. 44. www.TheCountessGroup.com

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