Social Media 102: Fundamentals

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Going beyond the basics this workshop deck should be augmented with live interactive presentation of each item.

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Social Media 102: Fundamentals

  1. 1. BIT.LY - J.MP•  horten S & Track•  ustom C ending•  R Q Codes•  se U it everywhere
  2. 2. BLOGGING/PUBLISHING•  mbed, E embed, embed•  ather G content•  ich R media posting: images, video, podcasting, audio posting.
  3. 3. FACEBOOK POSTING BEST PRACTICES• Rich media posts • Shorten links • Once per day • Schedule • Respond, like & comment.
  4. 4. FLICKR• Titles  • Tags  • Groups  • Descrip2ons  • Sets  
  5. 5. YOUTUBE• Title  them  for  finding  • Add  descrip2ons  • Put  a  short  link  in  the  start   of  the  descrip2on  • Use  tags  • Schedule  and  share  to  FB,   etc.  
  6. 6. HOOTSUITE• Bring it all together • Schedule posts • Monitor • Find new content • Track & evaluate

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