Prospecting 2.0:Using social media to prospect, develop     leads and build relationships           By: Kemp Edmonds, Hoot...
Introductions
•   Prospecting•   Lead Development•   Build Relationships•   Recap•   Question Period
Two Prospecting Tips• BCC Trick• LinkedIn like this?• Google the role and the full name will appear
Advanced Twitter search•   Geo-targeted search•   #Chats•   Competitor search•   Research
LinkedIn Job Search
Profile Insight
Keyword User Search
Track and Help with Lists• Put prospects with Twitter accounts into Twitter Lists• Monitor for any ? or opportunities to h...
Engage with active prospects• Follow prospects; DM if they follow back• Direct useful content and questions to them• Reach...
Speak to your customer pain points•   Tweets•   Posts•   Blogs•   Email
Industry specific events & chats                        #Sales20                        #SMChat                        …
Positive Networking  • I’d like to add you to my    professional network on LinkedIn  • I found you through ___. I’d like ...
•   Quora•   InboxQ•   LinkedIn Answers•   LinkedIn Groups•   Newsletter/Blog
Be the Trusted Advisor
Thank youQuestions?•   HootSuite.com•   Library.HootSuite.com•   @kempedmonds•   kempedmonds.com
Upcoming SlideShare
Loading in …5
×

Prospecting 2.0: Social Media for Sales Tactics

1,114 views

Published on

Created for a webinar presentation given to SalesCrunch.com webinar attendees.

Published in: Technology, Business
1 Comment
0 Likes
Statistics
Notes
  • Be the first to like this

No Downloads
Views
Total views
1,114
On SlideShare
0
From Embeds
0
Number of Embeds
15
Actions
Shares
0
Downloads
14
Comments
1
Likes
0
Embeds 0
No embeds

No notes for slide

Prospecting 2.0: Social Media for Sales Tactics

  1. 1. Prospecting 2.0:Using social media to prospect, develop leads and build relationships By: Kemp Edmonds, HootSuite Created for: SalesCrunch.com
  2. 2. Introductions
  3. 3. • Prospecting• Lead Development• Build Relationships• Recap• Question Period
  4. 4. Two Prospecting Tips• BCC Trick• LinkedIn like this?• Google the role and the full name will appear
  5. 5. Advanced Twitter search• Geo-targeted search• #Chats• Competitor search• Research
  6. 6. LinkedIn Job Search
  7. 7. Profile Insight
  8. 8. Keyword User Search
  9. 9. Track and Help with Lists• Put prospects with Twitter accounts into Twitter Lists• Monitor for any ? or opportunities to help with ANYTHING• Respond helpfully. Schedule a tweet for a week later to chat
  10. 10. Engage with active prospects• Follow prospects; DM if they follow back• Direct useful content and questions to them• Reach out genuinely then schedule a follow up post
  11. 11. Speak to your customer pain points• Tweets• Posts• Blogs• Email
  12. 12. Industry specific events & chats #Sales20 #SMChat …
  13. 13. Positive Networking • I’d like to add you to my professional network on LinkedIn • I found you through ___. I’d like to stay connected on LinkedIn for future opportunities around ___.
  14. 14. • Quora• InboxQ• LinkedIn Answers• LinkedIn Groups• Newsletter/Blog
  15. 15. Be the Trusted Advisor
  16. 16. Thank youQuestions?• HootSuite.com• Library.HootSuite.com• @kempedmonds• kempedmonds.com

×