Thinking like a 50s Ad Exec & Executing like a Geek
Your SlideShare is downloading.
×
Check these out next
Recommended
More Related Content
Slideshows for you (20)
Similar to How to Build Links Google Loves #searchlondon (20)
More from Kelvin Newman (20)
Recently uploaded (20)
How to Build Links Google Loves #searchlondon
- How to build the links that Google will love you having and you'll enjoy building Search London http://twitter.com/kelvinnewman kelvin.newman@SiteVisibility.co.uk
- Strategy Director SiteVisibility A digital agency specialising in retail, travel and financial services
- Organiser BrightonSEO The Free SEO Conference
- A Short History of Link Building
- A Process For Content Marketing
- Twelve Tools
- A Short History of Link Building
- it was easy... rox sm
- then penguin came along... jamesonf
- and now it’s hard Alex E. Proimos
- Not True
- It was always hard normalityrelief
- we just got lazy Nickolas Nikolic
- Warning slightly laboured metaphor ahead
- edvvc Pounds & Pennies
- Google Wants to be a ‘real boy’ kennymatic
- An Aside;
- What’s a good link?
- Proximity to ideal
- wikipedia as ideal
- Random Surfer Model Richard Masoner / Cyclelicious
- Not what an SEO would build net_efekt
- Not Embarrassing
- Another Aside;
- Aren’t Links Dead? CaioSchiavo
- Social Signal = Rankings
- Correlation ≠ Causation
- Rankings = Social Signals
- More complex than that, but we now have a great compass Heartlover1717
- A Process For Content Marketing
- THEME Ed.ward
- Tribes kenjonbro
- Hook iPeat
- Engaging Content
- Marketing
- Evaluation
- BrightonSEO Salary Survey
- Tribes kenjonbro
- Hook iPeat
- Engaging Content
- Marketing
- Evaluation
- Pro-tips AaronFTM
- Involve your ideal linkers flickr-330935066-hd.jpg
- Excellent isn’t enough
- The quest for exceptional
- Content Doesn’t Follow an S-Curve
- Venture Capital Content Creation Philosophy
- Twelve Tools
- Uber-Suggest http://ubersuggest.org/
- Social Crawlytics http://socialcrawlytics.com/
- Question Referrers http://www.slideshare.net/kelvinnewman/5-instantly- actionable-insights-from-google-analytics
- Toluna http://www.tolunaquick.com/
- Quora http://www.quora.com/
- Discussion Search
- Follower Wonk http://followerwonk.com/
- Content Idea Generator Google Doc https://docs.google.com/spreadsheet/ccc? key=0Aj4U6wmYE1X6dDB5S1lDUXFzaTUxME5IRmJqZ2ozZGc#gid=0
- Amazon KDP https://kdp.amazon.com/self-publishing/signin
- Cloud Flood http://www.cloudflood.com/
- Out Brain https://www.outbrain.com/
- Clockwork Pirate http://www.clockworkpirate.com/
- tl;dr produce something exceptional that you know people will link to and help them do so...
- Any Questions? http://twitter.com/kelvinnewman kelvin.newman@SiteVisibility.co.uk
