Twitter for trainers webcast

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Twitter is rapidly gaining a professional following, as it can be used to instantly share information about industry news, trends, and best practices with clients and colleagues. Twitter can also be used by workplace learning professionals in conducting training. This session will show you how to get started with Twitter and immediately begin using it to enhance training sessions, spread brand awareness, and stay on top of trending information.

Learning Objectives:

Promote your brand (whether as a professional consultant or as an expert in WLP)
Share knowledge with colleagues, clients, and learning participants
Improve relationships with colleagues, clients, and learning participants through meaningful communication on Twitter
Use Twitter as a research and news gathering tool to stay informed of industry trends.

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Twitter for trainers webcast

  1. 1. The evolution of tools for TrainersTake this survey before the webinar starts! http://svy.mk/xlV4lw
  2. 2. #Twittertrainer During this collaborative session, please feel free to Tweet your; •Ideas •Tips •Tricks •Discoveries •Ah Ha! Moments So that everyone can benefit! •Other useful hashtags: #ASTD #TRAINING #TWITTER101Thanks to Larry @larrystraining formoderating the Twitter feed for thissession!
  3. 3. Twitter networking intro (name,role,company, your breakfast today)
  4. 4. Twitter for Trainers
  5. 5. Outline• Getting Started• Twitter Features and Tools• Communicating on Twitter• Using Twitter in Training• Make Twitter Work for You
  6. 6. Survey Monkey says….
  7. 7. Source:"The Who, Why, and How of Twitter" by BuySellAds.com
  8. 8. BUILD YOUR BRAND by building aPERSONAL CONNECTION Tweet me! @kellaprice #Twittertrainer
  9. 9. What should I tweet? • Images • Valuable • Videos resources • Blog Post Updates • News – Twitterfeed • Responses (twitterfeed.com) • AnnouncementsVideo on how to use Twitterfeed: • Interesting • Ask Questionshttp://bit.ly/ISycSC Comments, inspirational thoughts
  10. 10. What should I tweet?• Images • Valuable• Videos resources• Blog Post Updates • News – Twitterfeed • Responses (twitterfeed.com) • Announcements• Interesting • Ask Questions Comments, inspirational thoughts
  11. 11. Find your followers…• Send invites to your email or contact list• Find them on Twitter• Think potential clients as well as existing ones• Colleagues and other WLPs• Use hashtags (#ASTD)
  12. 12. Twitter Crowdsourcing! #FollowTuesday Who and why?
  13. 13. Twitter Talk• Tweet• Retweet• Replies (@kellaprice)• Direct message
  14. 14. How do I get started?• Set up your account – recognizable name• Brand yourself – 1 line “bio” – Website address – Actual location – Use a picture…or company logo• Find your contacts
  15. 15. Use synchronous posting tool• Hootsuite, Tweetdeck• Link accounts to facilitate updates• Microblogging increases visibiilty – Include links, video snippets• Keep pages active and change them often
  16. 16. Tweetdeck
  17. 17. Hootsuite
  18. 18. Link Shortener
  19. 19. Link Shortener Analytics
  20. 20. Twitter Chats• http://bit.ly/ChatSched• #CPLPtalk• #lrnchat• #elearnchat• #RealWPLearn• #astdchapters
  21. 21. Chat Tools• Tweetchat• TweetDeck• HootSuite• TweetReports
  22. 22. Tweetreportshttp://bit.ly/Tweetreports
  23. 23. Lists• Facilitates communicating targeted messages• Filter method
  24. 24. Paper.li
  25. 25. The Most Complete Twitter Application List Available http://bit.ly/JbSvLS
  26. 26. What is your favoriteTwitter tool and why?
  27. 27. Using in Training Sessions: Pre-Session• Obtain Twitter handles on registration• Create Twitter list of participants• Provide tutorial Pre-Session• Send pre-session communication (Job Aid – page 2)
  28. 28. Planning the session• Make key points in tweetable sentences• Use tweets on slides• Ask active users to participate in session tweets• Get a Twitter moderator
  29. 29. BUILD YOUR BRAND by building aPERSONAL CONNECTION Tweet me! @kellaprice #Twittertrainer
  30. 30. Twitter Moderator• Can also have an administrator to tweet on your behalf• Knowledge of Twitter and subject matter• Clarify questions and comments• Stimulate discussion• Pre-plan tweets
  31. 31. Backchannel Tools• Wiffiti• Tweetchat• TwitterFall• TwitterFountain• SAP 2.0
  32. 32. Wiffitihttp://wiffiti.com/boards/2161
  33. 33. Twitterfall
  34. 34. Twitterfountain
  35. 35. Check the Backchannel http://bit.ly/SAPtwitter
  36. 36. Using in Training Sessions: Post-session• Summarize key points Learn how to make a Chat transcript:• Archive Tweets http://bit.ly/Js2r4G• Resources
  37. 37. Tweetake
  38. 38. Tweetreports
  39. 39. Evaluating Session success• Survey of session• Review session transcript
  40. 40. What are your takeaways? © SAP 2009 / Page 40
  41. 41. Thank you! What are your questions? Dr. Kella B. Price, SPHR, CPLP www.thepriceconsultinggroup.com @kellaprice drkellabprice@gmail.com 252.622.8119 Price Consulting GroupReminders:Look at links in Delicious (kellaprice)Slideshare (kellaprice)

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