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The way to go social media

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The way to go social media

  1. 1. The Way to Go:Social Media twitter Social MediaFacebook chats Fan Page LinkedInnetworking QR codesWebinars BlogsDelicious Dr. Kella Price, SPHR, CPLP bookmarking @kellapricetweets drkellabprice@gmail.com
  2. 2. #ABWASocial Media twitter During this collaborativeFacebook session, please feel free to chats Tweet your; Fan Page •Ideas LinkedIn •Tipsnetworking •Tricks QR codes •DiscoveriesWebinars •Ah Ha! Moments Blogs So that everyone can benefit!Delicious •Other useful hashtags: bookmarking #socialmediatweets 2
  3. 3. Did you know…Social Media twitterFacebook • Youtube video : chats http://bit.ly/JwiNhz Fan Page LinkedInnetworking QR codesWebinars BlogsDelicious bookmarkingtweets 3
  4. 4. OutlineSocial Media twitter • Need for social mediaFacebook chats • Social Media tools Fan Page – Blogging LinkedIn – Twitternetworking QR codes – BookmarkingWebinars – QR codes BlogsDelicious – LinkedIn bookmarking – Facebooktweets 4
  5. 5. Social NetworkingSocial Media twitterFacebook • Expand network chats • Learn and discuss in brief Fan Page format LinkedInnetworking • Fast, real-time QR codesWebinars • Twitter Blogs • LinkedInDelicious bookmarking • Facebooktweets 5
  6. 6. Social Media twitterFacebook chats Fan Page LinkedInnetworking QR codesWebinars BlogsDelicious bookmarkingtweets
  7. 7. Twitter for TrainersSocial Media twitterFacebook chats Fan Page LinkedInnetworking QR codesWebinars BlogsDelicious bookmarkingtweets
  8. 8. How do I get started?Social Media twitter • Set up your account – recognizable nameFacebook • @kellaprice chats • @LnDDave @HRBlogger Fan Page • Brand yourself LinkedInnetworking – 1 line “bio” QR codes – Website addressWebinars – Actual location Blogs – Use a pictureDelicious bookmarking • Customize backgroundtweets
  9. 9. Social Media twitterFacebook chats Fan Page LinkedInnetworking QR codesWebinars BlogsDelicious bookmarkingtweets
  10. 10. What should I tweet?Social Media twitter • Images • ValuableFacebook resources • Videos chats • Blog Post • News Fan Page Updates – • Responses LinkedInnetworking Twitterfeed • Announcements QR codes (twitterfeed.com) • Ask QuestionsWebinars • Interesting Blogs Comments,Delicious inspirational bookmarking thoughtstweets
  11. 11. Creating a Tweet in 140 characters…or lessSocial Media twitter As the economy falters in mid StepStep 1: shorten link 5: 4: 3: Add hashtags that do 2: Remove unnecessary vowels words where 2011 amid market volatility andFacebook reports, U.S. mixed labor possible, of, the) and not impact meaning words (a, change “to” to “2” employee confidence related to chats http://bit.ly/nvoZN6 2Q 2001 U.S. employee unnecessary spaces, like after pay raises, job security and the Fan market fell to levels last job Page confidence relatd 2pay 2Q 2001 U.S. employee U.S. employee confidence commas and periods. raises, LinkedIn seen during the height of the job security&job markt raises, confidence relatd 2pay fell related to pay raises, jobnetworking recession, according 2008-09 2levels of 2008-09. job security&job in security&job market fell to Economy falters markt fell levels to the second-quarter 2011 QR codesEmployment Confidence Survey according to 2Q Glassdoor http://bit.ly/nvoZN6 2levels of 2008-09. #economy of 2008-09, mid-2011:U.S. employee .Webinars #HR #SHRM http://bit.ly/nvoZN6 2011. http://bit.ly/nvoZN6 confidence related to pay raises, job security and job http://www.shrm.org/hrdisciplines/compensation/Articles/Pages/Confide Blogs Now the tweet is exactly 140 market fell to levels last seenDelicious characters! during height of 2008-09 bookmarkingtweets recession, according to second-quarter 2011 Glassdoor Employment Confidence Survey.
  12. 12. Followers…Social Media twitter • Send invites to your email orFacebook chats contact list Fan Page • Find them on Twitter LinkedInnetworking • Think potential employers QR codes • Colleagues, other studentsWebinars Blogs • Interesting peopleDelicious bookmarking • Use hashtags (#ABWA)tweets
  13. 13. Interacting with yourSocial Media followers… twitterFacebook • Sphere of influence chats • Tweet Fan Page LinkedIn • Retweet (RT)networking • Replies (@kellaprice) QR codesWebinars • Hashtag (#twitter101) BlogsDelicious • Direct message bookmarkingtweets
  14. 14. Find your followers…Social Media twitterFacebook chats Fan Page LinkedInnetworking QR codesWebinars BlogsDelicious bookmarkingtweetsSource:http://searchengineland.com/images/sphere-of-influence.gif
  15. 15. Social Media twitterFacebook chats Fan Page LinkedInnetworking QR codesWebinars BlogsDelicious bookmarkingtweetsSource:http://socialreflexion.com/img/infographics/infographic-ex-4-full.png
  16. 16. Find your followers…Social Media twitterFacebook • Sphere of influence chats • Tweet Fan Page LinkedIn • Retweet (RT)networking • Replies (@kellaprice) QR codesWebinars • Hashtag (#twitter101) BlogsDelicious • Direct message bookmarkingtweets
  17. 17. Follow ABWA chaptersSocial Media on Twitter! twitterFacebook chats Fan Page LinkedInnetworking QR codesWebinars BlogsDelicious bookmarkingtweets 17
  18. 18. Let’s try it!Social Media (name,how long in ABWA, 1 goal this twitter year #ABWA)Facebook chats Fan Page LinkedInnetworking QR codesWebinars BlogsDelicious bookmarkingtweets
  19. 19. LinkedInSocial Media twitterFacebook • Create your own profile ( chats ABWA Group ) Fan Page – Add websites LinkedInnetworking – Upload contacts QR codes – Use to create discussion, jobWebinars board, etc. BlogsDelicious – Open or closed? bookmarkingtweets 19
  20. 20. FacebookSocial Media twitter • Create your business “fan” pageFacebook – Can send messages directly to your chats fans Fan Page – YouTube video box, content info, LinkedIn photos,blognetworking – Post photos from meetings QR codesWebinars – Send “invites” Blogs – Upload Notes (press releases)Delicious – https://www.facebook.com/PriceConsulting bookmarkingtweets 20
  21. 21. Elements of aSocial Media successful Fan page twitterFacebook • Network w/ other platforms chats (links) Fan Page • Offer information VALUED by LinkedInnetworking others QR codes • Create contests that includeWebinars Blogs participationDelicious bookmarkingtweets 21
  22. 22. Use synchronous postingSocial Media tool twitterFacebook • Ping.fm, hootsuite, tweetdeck chats • Link accounts to facilitate Fan Page updates LinkedInnetworking • Microblogging increases QR codes visibiiltyWebinars Blogs – Include links, video snippetsDelicious bookmarking • Keep pages active and changetweets them often 22
  23. 23. BloggingSocial Media twitter • Publish ideas or discussionFacebook chats – Write regularly Fan Page • Most often linked to website LinkedIn • Youtubenetworking – http://www.youtube.com/user/ABWALakeLanier QR codesWebinars BlogsDelicious bookmarkingtweets 23
  24. 24. Tagging and BookmarksSocial Media twitter • Learn from others, shareFacebook chats bookmarks Fan Page • Long-term reference LinkedIn • Can be public or to a specific groupnetworking QR codes • Use links and tags to describeWebinars • Reddit, technorati, delicious Blogs • http://www.delicious.com/stacks/kellapriceDelicious bookmarkingtweets 24
  25. 25. How does the technology impact YOU?Social Media twitterFacebook • More peer-to-peer collaboration chats • Better knowledge transfer Fan Page • Real-time activities and LinkedInnetworking information QR codes • Low skills required to useWebinars Blogs • Low cost to implementDelicious • Increase training bookmarkingtweets opportunities/modalities 25
  26. 26. Generating QR CodesSocial Media twitterFacebook chats Fan Page LinkedInnetworking QR codesWebinars BlogsDelicious bookmarkingtweets 26
  27. 27. Link ShortenerSocial Media twitterFacebook chats Fan Page LinkedInnetworking QR codesWebinars BlogsDelicious bookmarkingtweets 27
  28. 28. What are your takeaways? #ABWASocial Media twitterFacebook chats Fan Page LinkedInnetworking QR codesWebinars BlogsDelicious bookmarkingtweets
  29. 29. Thank you! What are your questions?Social Media twitter Dr. Kella B. Price, SPHR, CPLPFacebook www.thepriceconsultinggroup.com chats Fan Page drkellabprice@gmail.com LinkedIn 252.622.8119networking Price Consulting Group QR codesWebinars BlogsDelicious bookmarkingtweets 29
  30. 30. ReferenceSocial Media twitter • Craig, Randall. (2009). Online PRFacebook chats and Social Media for Experts, Fan Page Authors, Consultants, and Speakers. LinkedIn Knowledge to Action Press:networking Toronto, Canada. Available at: QR codes www.KnowledgeToActionPress.comWebinars Blogs • Twitter for TrainersDelicious bookmarkingtweets 30

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