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Text Message Marketing TipsFor Your Home Improvement BusinessPresented By:SMS Dominator
SMS (Short MessageService) Text MessageMarketing is the ability tosend “permission-based”text messages to a group ofpeople...
How Text Message Marketing Works
Why Text Message Marketing?WHY?Text Messagingis the Most-UsedMobile ServiceMore Than 6BILLION MobileSubscribersWorld-wideM...
Extremely TARGETEDPermission-Based (Opt-in)Reliable, INSTANT ReachBenefits of Text Message Marketing
High Open RatesHigh Response RatesReduced Advertising CostsBenefits of Text Message Marketing
Cut Down on CancellationsBuilds Client LoyaltyCan Go ViralBenefits of Text Message Marketing
Ways to Build Your Mobile ListText toJoinEmailListWebsiteSign-UpPeople Opt-inUsing YourKeyword andShort CodeAdd a MobileSi...
SocialMediaSign-UpAsk YourSocial MediaFollowers toJoin YourMobile ListManualSign-UpNewsletterSign-UpCreate aNewsletter onH...
 On Your Vehicle Flyers Business Cards Radio Ads TV Commercials Billboards T-shirts Posters Anywhere Else YourTar...
Text Message Marketing IdeasFor Your Home ImprovementIdea #1Idea #1 Idea #2Idea #2 Idea #3Idea #3Use AppointmentReminderst...
Text Message MarketingIdeasFor Your HomeImprovementIdea #4Idea #4 Idea #5Idea #5 Idea #6Idea #6Send ClientsHelpful HomeImp...
Text Message MarketingIdeasFor Your HomeImprovementIdea #7Idea #7 Idea #8Idea #8 Idea #9Idea #9Implementthe Use of QRCodes...
Text Message MarketingIdeasFor Your HomeImprovementIdea #10Idea #10 Idea #11Idea #11 Idea #12Idea #12Send“Thank You”Messag...
Different Types of TextMarketing UsesConfirmationConfirmationReminderReminder CancellationCancellationTypes of TextMarketi...
Different Types of TextMarketing CampaignsSaveSaveMoreMoreSpendSpendMoreMorePurchasePurchaseMoreMoreGet aGet aFreebieFreeb...
Let’s Take a Closer Look at These…
EXAMPLEMrs. Smith, youhave anappointmentwith HomeImprovementSpot on January6that 3pm.Please call 555-555-5555 if youneed t...
EXAMPLEMr. Jones, it’stime for your 6month HomeMaintenanceCheck. Pleasecontact HomeImprovementSpot at 555-555-5555 tosched...
EXAMPLEMs. Brown, I amsorry, but we hadto cancel yourappointment withHomeImprovementSpot on Jan 9th.Please call us toresch...
SaveSaveMoreMoreEXAMPLEShow this textto receive 20%off any service atHomeImprovementSpot EXP 5/15
EXAMPLESpend $500 ormore at HomeImprovementSpot and receive$100 OFF yournext servicewhen you showthis text. EXP5/15SpendSp...
EXAMPLEPurchase anyservice at HomeImprovementSpot and receive50% OFF anadditional servicewhen you showthis text. EXP5/15Pu...
EXAMPLEGet one service($50 or more) atHomeImprovementSpot and receive aFREE service (upto $50) when youshow this text.EXP ...
 Reduce Cancellations Ability to Fill More CanceledAppointments Lowers Lost Revenue Saves Staff Some Time Easy - No S...
How to Use QR Codes Send Users to a MobileVideo Showing Your HomeImprovement Work inAction Send Users to YourCoupons and...
How to Use QR Codes Send Users to VideoTestimonials of Your HappyClients Put Your QR Codes on ALLMarketing Materials Pu...
 Tell List Subscribers What toExpect as Soon as They Join Always Include Your HomeImprovement’s Name in YourMessages Ma...
 Sending Out Sporadic,Inconsistent Messages Sending Out Spam ONLY Sending Out PromotionsText MessageMarketingMistakes T...
THANK YOUTHANK YOUFor Viewing Our Text MessageFor Viewing Our Text MessageMarketing Presentation!Marketing Presentation!If...
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Text Message Marketing for Home Improvement Contractors

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Text Message Marketing for Home Improvement Contractors

  1. 1. Text Message Marketing TipsFor Your Home Improvement BusinessPresented By:SMS Dominator
  2. 2. SMS (Short MessageService) Text MessageMarketing is the ability tosend “permission-based”text messages to a group ofpeople who have opted-in toyour mobile list.The small, yet powerful, 160character space is one of thebest marketing toolsavailable today.What Is Text Message Marketing?
  3. 3. How Text Message Marketing Works
  4. 4. Why Text Message Marketing?WHY?Text Messagingis the Most-UsedMobile ServiceMore Than 6BILLION MobileSubscribersWorld-wideMost MobileUsers Send andReceive TextMessages DailyMore Than ½ ofU.S. MobileSpending isLOCALConsumersALWAYS HaveTheir MobileDevices withThem4.1 Billion TextsAre Sent Daily inthe U.S Alone
  5. 5. Extremely TARGETEDPermission-Based (Opt-in)Reliable, INSTANT ReachBenefits of Text Message Marketing
  6. 6. High Open RatesHigh Response RatesReduced Advertising CostsBenefits of Text Message Marketing
  7. 7. Cut Down on CancellationsBuilds Client LoyaltyCan Go ViralBenefits of Text Message Marketing
  8. 8. Ways to Build Your Mobile ListText toJoinEmailListWebsiteSign-UpPeople Opt-inUsing YourKeyword andShort CodeAdd a MobileSign-UpForm to YourWebsiteEmail YourClients Listand Ask Themto Join YourMobile List
  9. 9. SocialMediaSign-UpAsk YourSocial MediaFollowers toJoin YourMobile ListManualSign-UpNewsletterSign-UpCreate aNewsletter onHomeImprovementTopicsManuallyAdd NewClients WhoAgree toJoinWays to Build Your Mobile List
  10. 10.  On Your Vehicle Flyers Business Cards Radio Ads TV Commercials Billboards T-shirts Posters Anywhere Else YourTarget Market WillSee Them!Where to Advertise YourShort Code and Keyword?Text 55555 to HOMEFIXand Get 10% Off YourServices
  11. 11. Text Message Marketing IdeasFor Your Home ImprovementIdea #1Idea #1 Idea #2Idea #2 Idea #3Idea #3Use AppointmentRemindersto CutDown onCancellationsOffer MobileCoupons andDiscountsSend TextMessage OffersonSlow Days toIncrease Traffic
  12. 12. Text Message MarketingIdeasFor Your HomeImprovementIdea #4Idea #4 Idea #5Idea #5 Idea #6Idea #6Send ClientsHelpful HomeImprovement Tipsfrom Time to TimeAlert ClientsAbout NewProducts andServicesSend Your ClientsSpecialInstructions Beforean Appointment
  13. 13. Text Message MarketingIdeasFor Your HomeImprovementIdea #7Idea #7 Idea #8Idea #8 Idea #9Idea #9Implementthe Use of QRCodes to DirectPeople toYourWebsite, etc.Start a“FrequentCustomer”Loyalty Programto Get RepeatBusinessSendInvoice Notices toYourClients
  14. 14. Text Message MarketingIdeasFor Your HomeImprovementIdea #10Idea #10 Idea #11Idea #11 Idea #12Idea #12Send“Thank You”Messagesto Your ClientsCommunicateEfficientlyWith Staff MembersConductClient SatisfactionSurveysand Polls
  15. 15. Different Types of TextMarketing UsesConfirmationConfirmationReminderReminder CancellationCancellationTypes of TextMarketingUses
  16. 16. Different Types of TextMarketing CampaignsSaveSaveMoreMoreSpendSpendMoreMorePurchasePurchaseMoreMoreGet aGet aFreebieFreebieTypes of TextMarketingCampaigns
  17. 17. Let’s Take a Closer Look at These…
  18. 18. EXAMPLEMrs. Smith, youhave anappointmentwith HomeImprovementSpot on January6that 3pm.Please call 555-555-5555 if youneed to cancel.ConfirmationConfirmation
  19. 19. EXAMPLEMr. Jones, it’stime for your 6month HomeMaintenanceCheck. Pleasecontact HomeImprovementSpot at 555-555-5555 toschedule.ReminderReminder
  20. 20. EXAMPLEMs. Brown, I amsorry, but we hadto cancel yourappointment withHomeImprovementSpot on Jan 9th.Please call us toreschedule at555-555-5555CancellationCancellation
  21. 21. SaveSaveMoreMoreEXAMPLEShow this textto receive 20%off any service atHomeImprovementSpot EXP 5/15
  22. 22. EXAMPLESpend $500 ormore at HomeImprovementSpot and receive$100 OFF yournext servicewhen you showthis text. EXP5/15SpendSpendMoreMore
  23. 23. EXAMPLEPurchase anyservice at HomeImprovementSpot and receive50% OFF anadditional servicewhen you showthis text. EXP5/15PurchasePurchaseMoreMore
  24. 24. EXAMPLEGet one service($50 or more) atHomeImprovementSpot and receive aFREE service (upto $50) when youshow this text.EXP 5/15Get aGet aFreebieFreebie
  25. 25.  Reduce Cancellations Ability to Fill More CanceledAppointments Lowers Lost Revenue Saves Staff Some Time Easy - No Software or TechnicalKnowledge RequiredBenefits of AppointmentReminders
  26. 26. How to Use QR Codes Send Users to a MobileVideo Showing Your HomeImprovement Work inAction Send Users to YourCoupons and DiscountOffers Send Users to Your Photosand Social Media Sites
  27. 27. How to Use QR Codes Send Users to VideoTestimonials of Your HappyClients Put Your QR Codes on ALLMarketing Materials Put QR Codes on YourInvoices
  28. 28.  Tell List Subscribers What toExpect as Soon as They Join Always Include Your HomeImprovement’s Name in YourMessages Make it Easy for Your Customersto Opt-Out of Your List Notify Customers of PotentialText Message CostsText Message MarketingPoints to Remember
  29. 29.  Sending Out Sporadic,Inconsistent Messages Sending Out Spam ONLY Sending Out PromotionsText MessageMarketingMistakes To Avoid
  30. 30. THANK YOUTHANK YOUFor Viewing Our Text MessageFor Viewing Our Text MessageMarketing Presentation!Marketing Presentation!If You Would Like More Information AboutText Message Marketing, Contact Us Today.SMS Dominatorhttp://smsdominator.com

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