Text Message Marketing for Barber shops


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  • There Are More Than 6 BILLION Mobile Subscribers (87% of the World Population) Text Messaging is the Most-used Mobile Service It is the King of Mobile Marketing Consumers ALWAYS have their mobile devices with them Most Mobile Users Send and Receive Text Messages Daily
  • Text Message Marketing for Barber shops

    1. 1. Text Message Marketing TipsFor Your Barber ShopPresented By:SMS Dominator
    2. 2. SMS (Short MessageService) Text MessageMarketing is the ability tosend “permission-based”text messages to a group ofpeople who have opted-in toyour mobile list.The small, yet powerful, 160character space is one of thebest marketing toolsavailable today.What Is Text Message Marketing?
    3. 3. How Text Message Marketing Works
    4. 4. Why Text Message Marketing?WHY?Text Messagingis the Most-UsedMobile ServiceMore Than 6BILLION MobileSubscribersWorld-wideMost MobileUsers Send andReceive TextMessages DailyMore Than ½ ofU.S. MobileSpending isLOCALConsumersALWAYS HaveTheir MobileDevices withThem4.1 Billion TextsAre Sent Daily inthe U.S Alone
    5. 5. Extremely TARGETEDReliable, INSTANT ReachBenefits of Text Message MarketingPermission-Based (Opt-In)
    6. 6. High Open RatesHigh Response RatesReduced Advertising CostsBenefits of Text Message Marketing
    7. 7. Cut Down on “No-Shows”Can Go ViralBenefits of Text Message MarketingBuilds Customer Loyalty
    8. 8. Ways to Build Your Mobile ListText toJoinEmailListWebsiteSign-UpPeople Opt-inUsing YourKeyword andShort CodeAdd a MobileSign-UpForm to YourWebsiteEmail YourClients Listand Ask Themto Join YourMobile List
    9. 9. SocialMediaSign-UpAsk YourSocial MediaFollowers toJoin YourMobile ListManualSign-UpNewsletterSign-UpCreate aNewsletter onGroomingTopicsManuallyAdd NewClients WhoAgree toJoinWays to Build Your Mobile List
    10. 10.  Barber Shop Flyers Business Cards Radio Ads TV Commercials Billboards T-shirts Posters Anywhere Else YourTarget Market WillSee Them!Where to Advertise YourShort Code and Keyword?Text 55555 to BARBERand Get $5 Off Your NextVisit
    11. 11. Text Message Marketing IdeasFor Your Barber ShopIdea #1Idea #1 Idea #2Idea #2 Idea #3Idea #3UseAppointmentReminders toCut Down on “No-Shows”Offer MobileCoupons andDiscountsSend TextMessage OffersonSlow Days toIncrease Traffic
    12. 12. Text Message MarketingIdeasFor Your Barber ShopIdea #4Idea #4 Idea #5Idea #5 Idea #6Idea #6Send ClientsHelpfulGrooming Tipsfrom Time toTimeAlert Clients tothe Availabilityof NewProducts andServicesSend YourClients SpecialInstructionsBefore anAppointment
    13. 13. Text Message MarketingIdeasFor Your Barber ShopIdea #7Idea #7 Idea #8Idea #8 Idea #9Idea #9Implement theUse of QRCodes to DirectPeople to YourWebsite, etc.Start a“FrequentCustomer”LoyaltyProgram toGet RepeatBusinessRun a BirthdayRewardsProgram
    14. 14. Text Message MarketingIdeasFor Your Barber ShopIdea #10Idea #10 Idea #11Idea #11 Idea #12Idea #12Send“Thank You”Messages toYour ClientsCommunicateEfficiently WithStaff MembersConduct ClientSatisfactionSurveys andPolls
    15. 15. Different Types of TextMarketing UsesConfirmationConfirmationReminderReminder CancellationCancellationTypes of TextMessageUses
    16. 16. Different Types of TextMarketing CampaignsTypes of TextMarketingCampaignsSaveSaveMoreMoreSpendSpendMoreMorePurchasePurchaseMoreMoreGet aGet aFreebieFreebie
    17. 17. Let’s Take a Closer Look at These…
    18. 18. EXAMPLEMr. Smith, youhave anappointmentwith Barber Spoton January 6that3pm. Please call555-555-5555 ifyou can notmake it.ConfirmationConfirmation
    19. 19. EXAMPLEMr. Jones, it’stime for yourmonthly HairCut. Pleasecontact BarberSpot at 555-555-5555 toschedule.ReminderReminder
    20. 20. EXAMPLEMr. Brown, I amsorry, but we hadto cancel yourappointment withBarber Spot onJan 9th. Please callus to rescheduleat 555-555-5555CancellationCancellation
    21. 21. SaveSaveMoreMoreEXAMPLEShow this textto receive 20%off of any Itemat Barber Spot.EXP 5/15
    22. 22. EXAMPLESpend $20 ormore at BarberSpot andreceive $2 OFFyour next visitwhen you showthis text. EXP5/15SpendSpendMoreMore
    23. 23. EXAMPLEPurchase TwoServices atBarber Spot andreceive 50%OFF the 2ndService! EXP5/15PurchasePurchaseMoreMore
    24. 24. EXAMPLEPurchase anyservice atBarber Spot andreceive anyservice (up to$10) for FREE.  EXP 5/15Get aGet aFreebieFreebie
    25. 25.  Reduce “No-Shows” Ability to Fill More CanceledAppointments Lowers Lost Revenue Saves Staff Some Time Easy - No Software or TechnicalKnowledge RequiredBenefits of AppointmentReminders
    26. 26. How to Use QR Codes Send Users to an OnlineVideo Tour of Your Shop Send Users to Your Photosand Social Media Sites Send Users to OnlineTestimonials from YourHappy Clients
    27. 27. How to Use QR CodesSend Viewers to YourCoupons and Discount OffersPut Your QR Codes on ALLMarketing Materials
    28. 28.  Tell List Subscribers What toExpect as Soon as They Join Always Include Your BarberShop’s Name in Your Messages Make it Easy for Your Customersto Opt-Out of Your List Notify Customers of PotentialText Message CostsText Message MarketingPoints to Remember
    29. 29.  Sending Out Sporadic,Inconsistent Messages Sending Out Spam ONLY Sending Out PromotionsText Message MarketingMistakes To Avoid
    30. 30. THANK YOUTHANK YOUFor Viewing Our Text MessageFor Viewing Our Text MessageMarketing Presentation!Marketing Presentation!If You Would Like More Information AboutText Message Marketing, Contact Us Today.SMS Dominatorhttp://smsdominator.com