Text Message Marketing for Accounting firms


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  • There Are More Than 6 BILLION Mobile Subscribers (87% of the World Population) Text Messaging is the Most-used Mobile Service It is the King of Mobile Marketing Consumers ALWAYS have their mobile devices with them Most Mobile Users Send and Receive Text Messages Daily
  • Text Message Marketing for Accounting firms

    1. 1. Text Message Marketing TipsFor Your Accounting FirmPresented By:SMS DominatorSMS Dominator
    2. 2. SMS (Short MessageService) Text MessageMarketing is the ability tosend “permission-based”text messages to a group ofpeople who have opted-in toyour mobile list.The small, yet powerful, 160character space is one of thebest marketing toolsavailable today.What Is Text Message Marketing?
    3. 3. How Text Message Marketing Works
    4. 4. Why Text Message Marketing?WHY?Text Messagingis the Most-UsedMobile ServiceMore Than 6BILLION MobileSubscribersWorld-wideMost MobileUsers Send andReceive TextMessages DailyMore Than ½ ofU.S. MobileSpending isLOCALConsumersALWAYS HaveTheir MobileDevices withThem4.1 Billion TextsAre Sent Daily inthe U.S Alone
    5. 5. Extremely TARGETEDPermission-Based (Opt-in)Reliable, INSTANT ReachBenefits of Text Message Marketing
    6. 6. High Open RatesHigh Response RatesReduced Advertising CostsBenefits of Text Message Marketing
    7. 7. Cut Down on “No-Shows”Builds Client LoyaltyPrivate CommunicationWith ClientsBenefits of Text Message Marketing
    8. 8. Ways to Build Your Mobile ListText toJoinEmailListWebsiteSign-UpPeople Opt-inUsing YourKeyword andShort Code,QR Code orPhone NumberAdd a MobileSign-UpForm to YourWebsiteEmail YourClient Listand Ask Themto Join YourMobile List
    9. 9. SocialMediaSign-UpAsk YourSocial MediaFollowers toJoin YourMobile ListManualSign-UpNewsletterSign-UpCreate aNewsletter onAccountingTopicsAdd NewClients WhoAgree toJoinWays to Build Your Mobile List
    10. 10.  Accounting Firm Flyers Business Cards Radio Ads TV Commercials Billboards T-shirts Posters Anywhere Else YourTarget Market WillSee Them!Where to Advertise YourShort Code and Keyword?Text 55555 toACCOUNTANT and Get20% OFF Services
    11. 11. Text Messaging IdeasFor Your Accounting FirmIdea #1Idea #1 Idea #2Idea #2 Idea #3Idea #3Alert ClientsAbout NewServicesRemind andConfirmAppointmentswith Clients toReduce “No-Shows”Send CustomersHelpfulAccounting Tipsfrom Time toTime
    12. 12. Text Messaging IdeasFor Your Accounting FirmIdea #4Idea #4 Idea #5Idea #5 Idea #6Idea #6Use QR Codesto DirectPeople to YourWebsite, OnlineVideos, etc.Send “ThankYou” Messagesto Your ClientsConduct ClientSatisfactionSurveys andPolls
    13. 13. Different Types of Text MessageUsesConfirmationConfirmation RemindeReminderrCancellatioCancellationnTypes of TextMessageUses
    14. 14. Let’s Take a Closer Look at These…
    15. 15. EXAMPLEMs. Smith, youhave anappointmentwith AccountingSpot on January6that 3pm.Please call 555-555-5555 if youcan not make it.ConfirmationsConfirmations
    16. 16. EXAMPLEMr. Jones, it’stime to prepareyour annualtaxes. ContactAccountingSpot at 555-555-5555 toschedule anappointment.RemindersReminders
    17. 17. EXAMPLEMr. Brown, I amsorry, but we hadto cancel yourappointment withAccounting Spoton Jan 9th. Pleasecall us toreschedule at555-555-5555CancellationsCancellations
    18. 18.  Reduce “No-Shows” Ability to Fill More CanceledAppointments Lowers Lost Revenue Saves Staff Some Time Easy - No Software or TechnicalKnowledge RequiredBenefits of AppointmentReminders
    19. 19. How to Use QR Codes Create an Instant MobilePreview of YourAccounting Office Send Users to Your Photosand Social Media Sites Send Users to a MobileVideo of You GivingHelpful Accounting Tips
    20. 20. How to Use QR CodesSend Viewers to the Sign-UpPage for your OnlineNewsletterPut Your QR Codes on ALLMarketing Materials and Postin Your OfficePut QR Codes on YourInvoices
    21. 21. Always Include Your AccountingFirm’s Name in Your MessagesMake it Easy for Your Clients toOpt-Out of Your ListNotify Clients of Potential TextMessage CostsText Messaging MarketingPoints to Remember
    22. 22.  Sending Out Sporadic,Inconsistent Messages Sending Out Spam ONLY Sending Out PromotionsText Message MarketingMistakes to Avoid
    23. 23. THANK YOUTHANK YOUFor Viewing Our Text MessageFor Viewing Our Text MessageMarketing Presentation!Marketing Presentation!If You Would Like More Information AboutText Message Marketing, Contact Us Today.SMS Dominatorhttp://smsdominator.com