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The Art of Business - Creativity, Communication & Collaboration


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Keynote presentation for Panviva SupportPoint user conference, 23 March 2009

Published in: Business, Technology

The Art of Business - Creativity, Communication & Collaboration

  1. The Art of Business Keith De La Rue SupportPoint User Conference “ Sharing the Experience” March 2009
  2. Are you creative?
  3. “ I don’t have a creative bone in my body!”
  4. How do you view creativity?
  5. Understanding creativity <ul><li>A family of artists… </li></ul>
  6. … Age 67
  7. … Age 75
  9. … but there are many ways to be creative…
  10. Memory test… <ul><li>Have you seen this picture? </li></ul>
  11. Creativity <ul><li>Why it is important for collaboration </li></ul><ul><li>How to use it when communicating </li></ul>
  12. Why creativity? <ul><li>I believe that a focus on creativity is absolutely essential for current business success… I maintain that creativity is possible and desirable in all forms of work, no matter what people are doing. In particular, knowledge workers require creativity . </li></ul><ul><ul><li>Teresa Amabile, Harvard Business School </li></ul></ul>
  13. The myths of creativity <ul><li>The genius myth </li></ul><ul><ul><li>Everyone with normal human capacities can produce creative work in the right circumstances </li></ul></ul><ul><li>The trade-off myth </li></ul><ul><ul><li>There is no trade-off between creativity and productivity , efficiency or work quality </li></ul></ul>
  14. Creativity for leaders <ul><li>Support people emotionally </li></ul><ul><li>Monitor people’s work positively – give positive feedback, or give the information they need to do their work better </li></ul><ul><li>Recognise good performance, particularly in public </li></ul><ul><li>Consult with people - ask for views, respect opinions and act on their needs and wishes </li></ul><ul><li>Collaborate - spend time working with team members on specific tasks </li></ul>
  15. <ul><li>There is no monopoly on ideas! </li></ul>
  16. Key principles of effective collaboration <ul><li>Trust </li></ul><ul><li>Openness </li></ul><ul><li>Recognition </li></ul><ul><li>Individual respect </li></ul><ul><li>Positive encouragement </li></ul>
  17. The iVelocity experience <ul><li>Sharing Product knowledge with Sales </li></ul><ul><li>Everyone contributed </li></ul><ul><li>Recognition and rewards </li></ul><ul><li>A completely open system </li></ul><ul><li>Trust was honoured </li></ul>
  18. Knowledge, communication and learning <ul><li>It makes no sense whatsoever to have different people in charge of learning on the one hand and the dissemination and sharing of information on the other. It’s time that knowledge management … and e-learning got together. The same systems. The same people. The same goals - employees who can perform because they have the information, knowledge and skills that their jobs demand. </li></ul><ul><ul><li>Clive Shepherd, Fastrak Consulting </li></ul></ul>
  19. A knowledge transfer toolkit
  20. Growth models <ul><li>“ Top down” can be frustrated </li></ul><ul><li>“ Grass roots” can wither and die </li></ul>
  21. The “middle-out” model <ul><li>Start small </li></ul><ul><li>Think big </li></ul><ul><li>Get endorsement </li></ul><ul><li>“ If we could save…” </li></ul>
  22. Communicating a message needs creativity <ul><li>SupportPoint is a ‘disruptive’ technology in that it challenges many of the traditional notions about the importance of training… Adults learn best by doing. </li></ul><ul><ul><li>Ted Gannan </li></ul></ul>
  23. Do you have a story to tell?
  24. The natural way to communicate <ul><li>Anecdotes </li></ul><ul><li>Story fragments </li></ul><ul><li>Narrative </li></ul><ul><ul><li>This is how the human brain takes in information </li></ul></ul>
  25. Gem hunting <ul><li>Telecoms consultancy project </li></ul><ul><li>Interview process </li></ul><ul><li>Fragment mentioned in passing: </li></ul><ul><ul><li>“ This is a quality company. We need quality communications.” </li></ul></ul><ul><li>Became by-line of report </li></ul>
  26. <ul><li>The mind is not a vessel to be filled </li></ul>but a fire to be kindled <ul><ul><li>Plutarch </li></ul></ul>
  27. Does your story have impact? <ul><li>Clarity </li></ul><ul><li>Emotional </li></ul><ul><li>Believable </li></ul><ul><li>Transport </li></ul><ul><li>Surprising </li></ul><ul><li>Relevant </li></ul>Text:
  28. The one-armed boy
  29. <ul><li>You each have a story to tell </li></ul><ul><li>You have the ability to create </li></ul><ul><li>Create your future… </li></ul>
  30. <ul><li>The creative is the place where no-one else has ever been. </li></ul><ul><li>You have to leave the city of your comfort and go into the wilderness of your intuition. </li></ul><ul><li>What you'll discover will be wonderful. </li></ul><ul><li>What you'll discover is yourself. </li></ul><ul><ul><li>Alan Alda </li></ul></ul>
  31. Thank you! <ul><li>[email_address] +61 418 51 7676 </li></ul><ul><li> </li></ul><ul><li>Twitter: @kdelarue </li></ul>