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Royal Bank of Canada Intranet Keith De La Rue - Using Social Media

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Royal Bank of Canada Intranet 70,000 staff - only 1% reading printed comms Largest share of costs 91% preferred online Developed INsite – online newsletter Driven by regular feedback from staff Debates, suggestions, content rating, polls Virtual editorial board of 300 staff Saved over A$340k pa in 18 months Increased staff engagement significantly http://www.melcrum.com/

Published in: Business, Education

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