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Âëàäèñëàâ Ñîëîäêèé                                                                                  Ïîáåäèòåëü â íîìèíàöèè...
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Êàêîå áóäóùåå ó ôèíàíñîâîãî ìàðêåòèíãà?   Èçîáðåòåíèå   Âåðñèÿ 1.0                                                        ...
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Future financial services marketing solodkiyv

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Future financial services marketing solodkiyv

  1. 1. ÔÈÍÀÍÑÎÂÛÉÌÀÐÊÅÒÈÍÃÁËÈÆÀÉØÅÃÎÁÓÄÓØÅÃÎ1 èþëÿ 2011 ã. ll FutureBit & AdLabs
  2. 2. Âëàäèñëàâ Ñîëîäêèé Ïîáåäèòåëü â íîìèíàöèè “Ïðîåêò ãîäà” 2006 11.2010-05.2011 Ðåñòîðàí-ïëÿæ-ïðèñòàíü “Letobar” Ñàíêò-Ïåòåðáóðã ÔÈÍÀÍÑÎÂÀß ÃÐÓÏÏÀ “ÁÊÑ” Äèðåêòîð ïî êîììóíèêàöèÿì Ó÷àñòíèê ÌÌÔÐ 2008 3 ðàáîòû 04.2009-10.2010 ÇÀÎ ÁÀÍÊ ÐÓÑÑÊÈÉ ÑÒÀÍÄÀÐÒ Äèðåêòîð ïî ðåêëàìå è ïðîäâèæåíèþ ïðîäóêòîâ Ïåðâàÿ ïðåìèÿ 2009 Òðåòüÿ ïðåìèÿ 2009 “Áàíê â êàðìàíå” “Äåïîçèòû” 08.2007-04.2009 ÎÀÎ ÀËÜÔÀ-ÁÀÍÊ Ðóêîâîäèòåëü ïî ìàðêåòèíãîâûì êîììóíèêàöèÿì EFMAG 042010 Ó÷àñòíèê Ëó÷øèé ðîçíè÷íûé Cannes Lions 2010 ïðîäóêò è Cannes Lions 2011Áèçíåñ-çàâòðàê «Ôèíàíñîâûé ìàðêåòèíã áëèæàéøåãî áóäóùåãî»1 èþëÿ 2011 ã. ll FutureBit & AdLabs
  3. 3. Âëàäèñëàâ Ñîëîäêèé Ïîäðîáíåå - â ìîèõ áèçíåñ-áëîãàõ: http://slon.ru/blogs/vvsolod/ www.sostav.ru/blogs/27523/ www.snob.ru/profile/blog/9577/Áèçíåñ-çàâòðàê «Ôèíàíñîâûé ìàðêåòèíã áëèæàéøåãî áóäóùåãî»1 èþëÿ 2011 ã. ll FutureBit & AdLabs
  4. 4. Êàêîå áóäóùåå ó ôèíàíñîâîãî ìàðêåòèíãà? Èçîáðåòåíèå Âåðñèÿ 1.0 Product driven bank Íàïåðñòîê Ëîøàäü â óïðÿæêå Ìîäåðíèçàöèÿ Âåðñèÿ 1.1 Ñåðåáðÿíûé íàïåðñòîê ñ íàíîïîêðûòèåì Òðîéêà ñ ðàñïèñíûìè ñàíÿìè Èííîâàöèÿ Âåðñèÿ 2.0 Relationship based bank Øâåéíàÿ ìàøèíêà Ïåðâûé êîíâåéåðíûé àâòîìîáèëüÁèçíåñ-çàâòðàê «Ôèíàíñîâûé ìàðêåòèíã áëèæàéøåãî áóäóùåãî»1 èþëÿ 2011 ã. ll FutureBit & AdLabs
  5. 5. Î ÷åì ìû áóäåì ñåãîäíÿ ãîâîðèòü? Ïðèâëå÷åíèå êëèåíòîâ Íîâûå êîììóíèêàöèè Íîâûå ïðîäóêòû Íîâûå ñòðàòåãèè Óäåðæàíèå è ëîÿëüíîñòüÁèçíåñ-çàâòðàê «Ôèíàíñîâûé ìàðêåòèíã áëèæàéøåãî áóäóùåãî»1 èþëÿ 2011 ã. ll FutureBit & AdLabs
  6. 6. Îñíîâíûå òðåíäû Ñåãìåíòèðîâàíèå Òàðãåòèðîâàíèå Àôôèíèòèâíîñòü Äèôôåðåíöèàöèÿ Online ÖåëåïîëàãàíèåÁèçíåñ-çàâòðàê «Ôèíàíñîâûé ìàðêåòèíã áëèæàéøåãî áóäóùåãî»1 èþëÿ 2011 ã. ll FutureBit & AdLabs

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