Visualizing Twitter using Twitalyzer

1,081 views

Published on

Presentation for the panel I was on called "Visualizing Twitter" at the 140 Twitter Conference in May 2009

Published in: Technology, News & Politics
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
1,081
On SlideShare
0
From Embeds
0
Number of Embeds
29
Actions
Shares
0
Downloads
12
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

Visualizing Twitter using Twitalyzer

  1. 1. VISUALIZING TWITTER IN TWITALYZER #140TC
  2. 2. About Twitalyzer • Analytics Engine for Twitter • Founded by Eric Peterson – a recognized thought- leader and strategic consultant in Web Analytics. • Portland, Oregon www.twitalyzer.com 2
  3. 3. About Twitalyzer – more stuff • We created a platform that allows social media experts, consultants and brands to analyze their influence on Twitter and who influences them. • Over 100,000 Twitter users processed and several thousand actively monitored. • Full API available www.twitalyzer.com 3
  4. 4. How Twitalyzer Works • Built around Twitter API and Twitter Search API • We have an API rate exception from Twitter • Without the rate exception we’d be SOL www.twitalyzer.com 4
  5. 5. Twitalyzer XML Parsing Engine • Parse XML looking for specific data • Build a summary and keep details for “Pro” users • By-and-large the XML feed is reliable … www.twitalyzer.com 5
  6. 6. Visualization tools • We primarily use Google Visualization API • Graphs, tables, pie charts, motion charts, etc. • Why Google? – Free – Fast – Easy to use • Integration with other analytic apps and platforms www.twitalyzer.com 6
  7. 7. Not Google: Summary Data 7
  8. 8. Not Google: Cloud Views 8
  9. 9. And “Return on Influence” 9
  10. 10. ThisGoogle:Google Visualization Not is from Summary Data 10
  11. 11. Google Maps integratingw/ other Google Maps Visualization www.twitalyzer.com 11
  12. 12. Google Graphs: Tables www.twitalyzer.com 12
  13. 13. Google Graphs: Line Charts www.twitalyzer.com 13
  14. 14. Google Graphs: Pies and Gauges www.twitalyzer.com 14
  15. 15. Google Graphs: “Money” www.twitalyzer.com 15
  16. 16. Google Motion Charts www.twitalyzer.com 16
  17. 17. JavaScript is Dead Simple to Use • Works like nearly all other Google visualizations • The addRow() function is great for odd-sized data set www.twitalyzer.com 17
  18. 18. Motion Charts are AWESOME! www.twitalyzer.com 18
  19. 19. Motion Charts are FLEXIBLE! www.twitalyzer.com 19
  20. 20. Integratio= Analytics APIs kick ass! n Awesomeness! www.twitalyzer.com 20
  21. 21. Twitalyzer + Google Analytics!
  22. 22. Start to Explore Your Influencers! www.twitalyzer.com 22
  23. 23. Firefox plug-in for Twitter.com site www.twitalyzer.com 23
  24. 24. Accessing and visualizing via our API www.twitalyzer.com 24
  25. 25. Jeff Katz Twitalyze yourself at www.twitalyzer.com @katzpdx and @twitalyzer

×