LEARNING TO TELLYOUR ONLINE STORYC h i e f S t r a t e g i s t o f I n m a n N e ws
#APRinnovate
1. Appeals to emotions1. Creates intimacy1. Engage consumers1. Reaches a largeaudience#APRinnovate
#APRinnovate
#APRinnovate
1. Be personal2. Be real – authenticity is key3. Share what you love4. Share moments in real estate5. Look at your life as...
1. What does it feel like to live in (city)?• Dining• Places to visit• Hot spots2. Your interests3. Homes – unique feature...
#APRinnovate
#APRinnovate
#APRinnovate
#APRinnovate
#APRinnovate
#APRinnovate
#APRinnovate
#APRinnovate
1. Add captions and descriptions to quotesor videos2. Overlay a “call to action”3. Add keywords and images to videodescrip...
#APRinnovate
#APRinnovate
#APRinnovate
#APRinnovate
#APRinnovate
#APRinnovate
#APRinnovate
#APRinnovate1. Be authentic2. Be real3. Use images and videos to tell the story4. Look at your life as content5. Use every...
#APRinnovateSee me in my booth for#AskKatie!Facebook.com/KatieLanceConsulting@katielance
Learning to Tell Your Online Story - Alain Pinel Realtors Keynote Presentation 2013
Learning to Tell Your Online Story - Alain Pinel Realtors Keynote Presentation 2013
Learning to Tell Your Online Story - Alain Pinel Realtors Keynote Presentation 2013
Learning to Tell Your Online Story - Alain Pinel Realtors Keynote Presentation 2013
Learning to Tell Your Online Story - Alain Pinel Realtors Keynote Presentation 2013
Learning to Tell Your Online Story - Alain Pinel Realtors Keynote Presentation 2013
Learning to Tell Your Online Story - Alain Pinel Realtors Keynote Presentation 2013
Learning to Tell Your Online Story - Alain Pinel Realtors Keynote Presentation 2013
Learning to Tell Your Online Story - Alain Pinel Realtors Keynote Presentation 2013
Learning to Tell Your Online Story - Alain Pinel Realtors Keynote Presentation 2013
Learning to Tell Your Online Story - Alain Pinel Realtors Keynote Presentation 2013
Learning to Tell Your Online Story - Alain Pinel Realtors Keynote Presentation 2013
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Learning to Tell Your Online Story - Alain Pinel Realtors Keynote Presentation 2013

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This presentation focuses on how real estate professionals can use videos and photos to tell their story and build their brand online. Connect with me at http://facebook.com/KatieLanceConsulting or on Twitter @katielance

Published in: Business, Technology
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Learning to Tell Your Online Story - Alain Pinel Realtors Keynote Presentation 2013

  1. 1. LEARNING TO TELLYOUR ONLINE STORYC h i e f S t r a t e g i s t o f I n m a n N e ws
  2. 2. #APRinnovate
  3. 3. 1. Appeals to emotions1. Creates intimacy1. Engage consumers1. Reaches a largeaudience#APRinnovate
  4. 4. #APRinnovate
  5. 5. #APRinnovate
  6. 6. 1. Be personal2. Be real – authenticity is key3. Share what you love4. Share moments in real estate5. Look at your life as content. Events, broker tour,clients you work with. #APRinnovate
  7. 7. 1. What does it feel like to live in (city)?• Dining• Places to visit• Hot spots2. Your interests3. Homes – unique features4. Your family5. What you are passionate about#APRinnovate
  8. 8. #APRinnovate
  9. 9. #APRinnovate
  10. 10. #APRinnovate
  11. 11. #APRinnovate
  12. 12. #APRinnovate
  13. 13. #APRinnovate
  14. 14. #APRinnovate
  15. 15. #APRinnovate
  16. 16. 1. Add captions and descriptions to quotesor videos2. Overlay a “call to action”3. Add keywords and images to videodescription4. Include watermark or website URL onoriginal photos#APRinnovate
  17. 17. #APRinnovate
  18. 18. #APRinnovate
  19. 19. #APRinnovate
  20. 20. #APRinnovate
  21. 21. #APRinnovate
  22. 22. #APRinnovate
  23. 23. #APRinnovate
  24. 24. #APRinnovate1. Be authentic2. Be real3. Use images and videos to tell the story4. Look at your life as content5. Use every opportunity to tell your onlinestory!
  25. 25. #APRinnovateSee me in my booth for#AskKatie!Facebook.com/KatieLanceConsulting@katielance

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