10 Ways Your Business
     Can Use Social Media
       By Kathy Sipple
Presented at the 2010 B2B NWI
Netwworking Professio...
#1
            Facebook Page
• Use a Page, not a Profile
• 400 million active users
• 2nd most popular web site in existen...
#2
              Twitter
• Too many benefits to list!
• Suggest you come for training to
understand it, or at least a Twee...
#3
            LinkedIn
• Professional networking site
• Set up a company profile
• Select a custom URL
• Highest demograp...
#4
       Corporate Blog
• Helps SEO
• WordPress
• Hostmonster for affordable
hosting, as low as $3.95/month
• Blog Indiana
#5
         Google Alerts
• Reputation management
• Industry & competitor alerts
#6
 Collaborative Work Tools
• Google Wave (limited preview stage,
email me if you need an invite)
• Google Docs
#7
LinkedIn Toolbar for Outlook
• Grab Tool
• Convenient
#8
   Message Aggregators
• Xobni
• Threadsy
#9
           Synergize
• Help each other with SEO/links
• Build awareness around a niche
market
#10
        Take It Offline
• Announce your presence, email
signature, widgets, etc.
• Enhance face to face meetings
Next Class:

Tues., March 2nd
               in Merrillville
  Basic Workshop 8 – noon
 Advanced Strategies 1- 4:30

www.m...
Questions?
    Contact Kathy Sipple:
       219-405-9482
kathy@mysocialmediacoach.
            com
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10 Ways Your Business Can Use Social Media

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This is a presentation I gave as the keynote speaker at the Business to Business (B2B) Expo in Schererville, Indiana on Thursday, February 25, 2010. FYI: contains a few affiliate links for products I know, use and trust.

Published in: Technology, News & Politics
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10 Ways Your Business Can Use Social Media

  1. 1. 10 Ways Your Business Can Use Social Media By Kathy Sipple Presented at the 2010 B2B NWI Netwworking Professionals Expo
  2. 2. #1 Facebook Page • Use a Page, not a Profile • 400 million active users • 2nd most popular web site in existence (after Google.com) per Quantcast.com • FBML Pages
  3. 3. #2 Twitter • Too many benefits to list! • Suggest you come for training to understand it, or at least a Tweetup! • 1 example: hashtags!
  4. 4. #3 LinkedIn • Professional networking site • Set up a company profile • Select a custom URL • Highest demographic group is $100k+
  5. 5. #4 Corporate Blog • Helps SEO • WordPress • Hostmonster for affordable hosting, as low as $3.95/month • Blog Indiana
  6. 6. #5 Google Alerts • Reputation management • Industry & competitor alerts
  7. 7. #6 Collaborative Work Tools • Google Wave (limited preview stage, email me if you need an invite) • Google Docs
  8. 8. #7 LinkedIn Toolbar for Outlook • Grab Tool • Convenient
  9. 9. #8 Message Aggregators • Xobni • Threadsy
  10. 10. #9 Synergize • Help each other with SEO/links • Build awareness around a niche market
  11. 11. #10 Take It Offline • Announce your presence, email signature, widgets, etc. • Enhance face to face meetings
  12. 12. Next Class: Tues., March 2nd in Merrillville Basic Workshop 8 – noon Advanced Strategies 1- 4:30 www.mysocialmediacoach.com
  13. 13. Questions? Contact Kathy Sipple: 219-405-9482 kathy@mysocialmediacoach. com

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