Infoage Media Turns Social Media Into Revenue

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Info Age Media makes social media easy for small business.

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  • Linked in stats
  • Slideshare.net, Youtubedemographics round up
  • 140 million tweets are sent each day (twitter)
  • Showing no fear of having a conversation with your customers is a very positive trait for any company, specially compared to unresponsive customer service and cold, mechanic press releases.
  • Social Media is a good loyalty tool because it builds community around a business and brand.
  • Infoage Media Turns Social Media Into Revenue

    1. 1. How to use the Power and Reach of <br />Social Media<br />Marketing<br />to GROW Your Business<br />
    2. 2. Word of<br />Mouth<br />Powered by <br />the Internet<br />
    3. 3. Conversations<br /> YouTube?<br />Facebook?<br />Twitter?<br /> Blogs?<br />Supported by online tools<br />
    4. 4. Marketing!<br />The way we were...<br />
    5. 5. Thefutureof marketing is…<br />social<br />
    6. 6. Americans now <br />spend as much time using the internet <br />as TV<br />ForresterResearch 2010<br />
    7. 7. The average person <br />is exposed to<br />3000<br />Advertising<br /> messages<br />per day!<br />
    8. 8. Only<br />14%<br /> of people trust advertisements.<br />Cone, Business in Social Media study 2008<br />
    9. 9. but<br />90%<br />of people trust the recommendations of consumer online opinions.<br />*Neilson “Trust in Advertising” report April 2005<br />
    10. 10. People are tired of being sold to.<br />They want to use social media for fun, information, and connection to engage.<br />
    11. 11. Baby Boomers<br />73% are on Facebook<br />Social network use among Internet users 50+ has nearly doubled to 42% over the past year. <br />Emarketer.com<br />
    12. 12. As of 2010 Millennial’sout number Baby Boomers<br />and spend more than <br />16 hours per week online.<br />
    13. 13. And they don’t care about your ad.<br />But they do care about what their friends think.<br />
    14. 14. Social<br />MediaMarketing should be part of your business.<br />And here’s why…<br />
    15. 15. 750+Million Users<br />If Facebook were a country, <br />it would be the 3rd largest!<br />
    16. 16. Facebook is now used by 1 in every 13 people on earth!<br />. <br />96 percent of Americans use Facebook<br />
    17. 17. The average <br />user spends <br />55<br />minutes per day on FB<br />
    18. 18. 20millionpeople become fans of FB pages each day.<br />
    19. 19. Women make up 55.7% of all U.S. active users<br />51% of brand followers will purchase that specific brand<br />I nsidefacebook.com and digitalbuzz.com<br />
    20. 20. 300+ <br /> Million <br /> Accounts<br />. <br />300,000 NEW USERS each day<br />
    21. 21. Twitter’s Marketing Power<br />Average time <br />spent on <br />Twitter is<br />31min per day<br />
    22. 22. 27% login everyday<br />37% via mobile device<br />52% are women<br />67% of brand followers will purchase that specific brand<br />
    23. 23. Want to make money on Twitter?<br />Take a lesson from Dell. They’ve earned 6.5 million on Twitter!<br /> Masahable.com<br />
    24. 24. 100<br />Million<br />A new member every second.<br />
    25. 25. World's largest audience <br />of influential, affluent professionals.<br />
    26. 26. Every<br />Fortune 500 company is represented<br />Including your Customers,Colleagues and Competitors<br />
    27. 27. 72%<br />Ages<br />25-54<br />59% Male, 41% Female<br />
    28. 28. The # 2 largest search engine in the world is…<br />
    29. 29. 490<br />Million<br />Unique users worldwide<br />…the VW Darth Vader Super Bowl ad was viewed by over 37 million people on You Tube!<br /> Mashable.com<br />
    30. 30. Why Use YouTube?<br />Placing Video content on your website is like placing a billboard in your own backyard! <br />
    31. 31. 200<br />Million <br />blogs<br />
    32. 32. Why blog? <br />It positions you as the THOUGHT LEADER <br />in your industry.<br />It allows you to EDUCATE your audience.<br />You add VALUE.<br />
    33. 33. How do I make <br />Social <br />Media<br />marketing work <br />for my business?<br />
    34. 34. 1. Have a Strategy2. Develop a Plan3. Allocate the Resources4. Execute<br />
    35. 35. ?<br />What does it “really” <br />take<br />
    36. 36. Time, Consistency and Knowledge<br />
    37. 37. Resources More than one person!<br />
    38. 38. How will Social Media impact your business?<br />
    39. 39. Findability<br />Sharing information in the format people want and where they are looking. <br />
    40. 40. Search Engine Authority<br />Over your <br />competition<br />
    41. 41. Credibility<br />In the minds of customers, companies that use <br />Social Media seem more <br />open and trustworthy.<br />
    42. 42. This <br />builds<br />
    43. 43. Which leads to…<br />Increased revenues!<br />
    44. 44. So why should you hire Info Age Media? <br />
    45. 45. Knowledge…<br />Our team offers turn-key <br />Social Media Solutions<br />We have an experienced <br />Social Media Account Team <br />customized for your business.<br />Account Manager<br />Social Media Strategist <br />Optimization Specialist. <br />
    46. 46. Efficiency…<br />Info Age Media will set up your social media campaign quicker than an employee trying to learn as they go. <br />You will have an immediate Social Media team starting tomorrow!<br />
    47. 47. Cost to do it yourself<br />It takes more than one person…<br />Marketing Strategist $ 80,000<br />Journalist/Blogger $ 40,000<br />Coordinator $ 40,000<br />$160,000<br />
    48. 48. Info Age Media<br />“If you have more money than brains, you should focus on outbound marketing. If you have more brains than money you should focus on inbound marketing.” Guy Kawasaki<br />

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