Years ago getting that #1 rank was easy. But things have changed. Competition has increased. And anyone in the internet marketing field has learned the basics with most all of them saying "they do SEO." Even business owners are doing it. So now to get Google’s attention – and, more importantly, your customer's attention – you have to step it up. Here are some very simple tips to use to take ho-hum SEO techniques that everyone has used for years to the next level. Even beginners can do this. This deck is also posted at http://katandmouse.com/kat-s-meow-blog/seo/ho-hum-seo where you can see all the presenter notes as well.