At Etsy, we deploy code many, many times a day. Deployinator is our tool that enables this, and our overarching culture of openness and visibility.

1. Deployinator
Turning **THE FEAR** into ‘the fear’
kastner@etsy.com / @kastner
Friday, March 18, 11

2. THE FEAR: Then
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3. Friday, March 18, 11
http://www.flickr.com/photos/12836528@N00/2788648775/

4. Optimization
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5. Predictability
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6. Friday, March 18, 11

7. Friday, March 18, 11

8. • Branches
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9. • Branches
• Hot Fixes
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10. • Branches
• Hot Fixes
• RPMs
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11. • Branches
• Hot Fixes
• RPMs
• Rolling Restarts
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12. • Branches
• Hot Fixes
• RPMs
• Rolling Restarts
• Hairy Shell Scripts
Friday, March 18, 11

13. • Branches
• Hot Fixes
• RPMs
• Rolling Restarts
• Hairy Shell Scripts
• PUSH SONGS
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14. Friday, March 18, 11

15. THIS SUCKED
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16. (except for salt -n- pepa)
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17. Friday, March 18, 11

18. If you liked it,
you should’ve put
a button on it!
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19. 2009:
Single deploy master
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20. 2011:
Anyone can deploy
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21. 2009:
Rollback in fear
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22. 2011:
Roll forward to victory
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23. 2009:
All day deploys
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24. 2011:
Deploy all day
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25. Friday, March 18, 11

26. Friday, March 18, 11

27. DEPLOYINATOR mindset
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28. Friday, March 18, 11

29. Why not use...
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30. Capistrano
Vlad the Deployer
Fabric
Chef
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31. Overcommunication
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32. Friday, March 18, 11

33. Friday, March 18, 11

34. Dashboard Driven
Development
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35. Friday, March 18, 11

36. Friday, March 18, 11

37. The Push Train
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38. THE FEAR: Now
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39. Friday, March 18, 11
http://www.flickr.com/photos/9146943@N06/4798558371/