Agile UX
and the Decentralization of the UX department




Karri Ojanen
 © & ™or ® , Organic, Inc. Confidential. All rights...
Waterfall   How did you do that?
How did you do that?
                                   Agile

Bob Jagendorf @ Flickr
2




The waterfall development model has its origins in the
manufacturing and construction industries.
Centralized   How did you do that?
How didDistributed
                                you do that?
Mint Imperial @ Flickr
2




Alvar Aalto
How did you do that?
2




“Our time is so specialized that we have people who know
more and more of less and less.”
2




Centralization leads us into specialization.
2




“Nothing is as dangerous in architecture as dealing with
separated problems.”
2




Specialization drives us into separation.
How did you do that?
alexanderdrachmann @ Flickr
2
2




Stop advocating a separate UXD group.
2




Stop advocating a separate UXD group.
Stop advocating yourself as a specialist.
2




Stop advocating a separate UXD group.
Stop advocating yourself as a specialist.
Start talking, listening, and questi...
2




Stop advocating a separate UXD group.
Stop advocating yourself as a specialist.
Start talking, listening, and questi...
2




Stop advocating a separate UXD group.
Stop advocating yourself as a specialist.
Start talking, listening, and questi...
2




Tell me, and I’ll forget.
Show me, and I’ll remember.
Involve me, and I’ll understand.
Karri Ojanen
Sr. Experience A...
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Agile UX and the Decentralization of the UX Department

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Agile UX and the Decentralization of the UX Department

  1. 1. Agile UX and the Decentralization of the UX department Karri Ojanen © & ™or ® , Organic, Inc. Confidential. All rights reserved.
  2. 2. Waterfall How did you do that?
  3. 3. How did you do that? Agile Bob Jagendorf @ Flickr
  4. 4. 2 The waterfall development model has its origins in the manufacturing and construction industries.
  5. 5. Centralized How did you do that?
  6. 6. How didDistributed you do that? Mint Imperial @ Flickr
  7. 7. 2 Alvar Aalto
  8. 8. How did you do that?
  9. 9. 2 “Our time is so specialized that we have people who know more and more of less and less.”
  10. 10. 2 Centralization leads us into specialization.
  11. 11. 2 “Nothing is as dangerous in architecture as dealing with separated problems.”
  12. 12. 2 Specialization drives us into separation.
  13. 13. How did you do that? alexanderdrachmann @ Flickr
  14. 14. 2
  15. 15. 2 Stop advocating a separate UXD group.
  16. 16. 2 Stop advocating a separate UXD group. Stop advocating yourself as a specialist.
  17. 17. 2 Stop advocating a separate UXD group. Stop advocating yourself as a specialist. Start talking, listening, and questioning (yourself).
  18. 18. 2 Stop advocating a separate UXD group. Stop advocating yourself as a specialist. Start talking, listening, and questioning (yourself). Don’t ever miss the opportunity to co-operate.
  19. 19. 2 Stop advocating a separate UXD group. Stop advocating yourself as a specialist. Start talking, listening, and questioning (yourself). Don’t ever miss the opportunity to co-operate. Take responsibility for more than just your own field.
  20. 20. 2 Tell me, and I’ll forget. Show me, and I’ll remember. Involve me, and I’ll understand. Karri Ojanen Sr. Experience Architect - Concept Designer - Strategist conceptology.org finnformation.net twitter.com/karrio

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