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Finding A Job Using Social Media


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Finding A Job Using Social Media

  1. 1. Karolina O zadowicz, 26.08.10
  2. 2. I. Social media – what is it ? II. Social media – what does it do? II I . Personal branding – what is it? I V . Job Seeking ? V. U s ing social media to get a job . V I . Be Creative. VI I . What next? VIII. The Golden Rule. IX. More?
  3. 3. <ul><li>M edia that facilitate i nteraction , collaboration and the sharing of content . </li></ul><ul><li>Social Media presentation Ohrid 2010 , SlideShare </li></ul><ul><li>Social media is the online content left by people as a by-product of being social. </li></ul><ul><li>Jim Cuene, Draft: Social Media Definition </li></ul><ul><li>T he use of technology combined with social interaction to create or co-create value . </li></ul><ul><li>John Jantsch , Duct Tape Marketing </li></ul><ul><li>It is like teen sex . Everyone wants to do it. No one actually knows how. When finally done, there is surprise it's not better . </li></ul><ul><li>Twitted by Avinash Kaushik, Analytics Evangelist, </li></ul>M ore ? T ype in G oogle: define: Social media ; also see: Ari Herzog How Do *You* Define Social Media in 140 Characters or Less? What is it?
  4. 4. <ul><li>Blogging </li></ul><ul><li>Writing an on-line journal , usually by an individual with regular entries of commentary, descriptions of events, or other material such as graphics or video . </li></ul><ul><li>Microblogging </li></ul><ul><li>Writing and publishing short messages . </li></ul><ul><li>Social Networking </li></ul><ul><li>Building and maintaining relationships based on common interests, relationships and experiences. </li></ul><ul><li>Video Sharing </li></ul><ul><li>Uploading video files to share with larger audience and allow feedback. </li></ul>What does it do?
  5. 5. <ul><li>Photo Sharing </li></ul><ul><li>Uploading photo files to share with larger audience and allow feedback. </li></ul><ul><li>Audio Sharing </li></ul><ul><li>Upload audio files to share with larger audience and allow feedback. </li></ul><ul><li>Document Sharing </li></ul><ul><li>U pload ing documents to share and receive feedback . </li></ul><ul><li>Forum </li></ul><ul><li>O nline discussion site to hold conversations in the form of posted messages . </li></ul>More? Type in G oogle: social media landscape What does it do?
  6. 6. <ul><li>M eans to package yourself in such a way as to present a particular image for career purposes. </li></ul><ul><li>Out-Smarts , Using Social Media To Build Your Personal Brand Online </li></ul><ul><li>It is the way you market yourself . </li></ul><ul><li>Tom Peter, The Brand Called You </li></ul><ul><li>It is amplifying who you really are. </li></ul><ul><li>Karolina Ozadowicz, Find ing a Job using Social Media </li></ul>What is it?
  7. 7. <ul><li>More and more employers use social media to find and attract candidates. </li></ul><ul><li>Maureen Minehan , The Pros and Cons of Recruiting Via Social Media </li></ul><ul><li>Employers are using Internet as a way of checking CV and references. </li></ul><ul><li>Online Reputation could affect your career & Job hunting experience! youtube </li></ul><ul><li>The future of recruitment is changing from resume submissions to relationship building . </li></ul><ul><li>Ira Kaufman , Are Job Boards and Career Sites Dead? </li></ul><ul><li>Networking & tapping into contact who already KNOW you are your best bet . </li></ul><ul><li>, How to Find a Job By Building Relationships </li></ul><ul><li>B eing recruited will depend on your personal brand . </li></ul><ul><li>Ira Kaufman Are Job Boards and Career Sites Dead? </li></ul><ul><li>We don’t have a choice on whether we DO social media, the question is how well we DO it . Erik Qualman , „ Socialnomics: How Social Media Transforms the Way We Live and Do Business” </li></ul>Use social media to find a job or use social media for job to find you.
  8. 8. Taken from Mashable , Img credit: Zach Klein , Pawel Niewladomski , Darwin Bell
  9. 9. t o get a jo b <ul><li>Don’t do everything at once. </li></ul><ul><li>Start with the end in mind; before you commence decide what you want out of it. Remember: You want a Job! </li></ul><ul><li>See what the web says about you. </li></ul><ul><li>(Google yourself or use 123people , pipl , or wink ) </li></ul><ul><li>Know what you want - decide what job?, what position?, sector?, what country? </li></ul><ul><li>Register your name as a domain just in case you want it later. </li></ul><ul><li>( </li></ul><ul><li>Fill out key profiles and choose your profile pictures wisely (Linkedin is a must). </li></ul><ul><li>Conduct a people search instead of a job search </li></ul><ul><li>Find out who is the hiring manager at the company you want to work for. Search through corporate groups, pages and people on Facebook, Twitter and Linkedin. Then connect with that person. </li></ul>
  10. 10. <ul><li>When sharing private content always use privacy controls to limit access to your information. </li></ul><ul><li>Start observing; follow your favourite companies on Linkedin and Twitter, join their Facebook page. </li></ul><ul><li>Start participating to attract job opportunities. Produce content, engage in discussion, always record your name . </li></ul><ul><li>Build and nourish your network of contacts but don’t make friends with everyone and anyone. </li></ul><ul><li>Portray yourself professionally in all forums. </li></ul><ul><li>B e patient & consistent. </li></ul><ul><li>Know your stuff. </li></ul>t o get a job
  11. 11. <ul><li>Create a your own G oogle Adwords </li></ul><ul><li>Create your own Facebook Social Ad </li></ul><ul><li>This program works similar to Google’s and allows businesses and individuals to advertise but you can use a picture and it’s more “word-of-mouth friendly”. </li></ul><ul><li>Construct a video resume and upload it to YouTube </li></ul>
  12. 12. Taken from Nike’s “Just Do It” Advertising Campaign .
  13. 13. <ul><li>Have some Fun. </li></ul><ul><li>It is </li></ul>After all!
  14. 14. <ul><li>Reading: </li></ul><ul><li>Red Shoes PR, Finding A Job Using Social Media , slideshare </li></ul><ul><li>HOW TO: Build the Ultimate Social Media Resume , Mashable </li></ul><ul><li>How To Use Social Media To Get A Job , youtube </li></ul><ul><li>7 Secrets to Getting Your Next Job Using Social Media , Mashable </li></ul><ul><li>Jeff Bullas, How to find a job using social media </li></ul><ul><li>Rachel Levy, How to Use Social Media in Your Job Search </li></ul><ul><li>Chris Brogan, Free eBook- Using the Social Web to Find Work </li></ul><ul><li>How Job Seekers Are Using Social Media for Real Results , Mashable </li></ul><ul><li>Explore: </li></ul><ul><li>Gist </li></ul><ul><li>Glist is an online service that helps you build stronger relationships. Your contacts are everywhere. In email, social networks, and many other sources. Gist brings your contacts into one place to give you the only full view of your network making it easy to find anyone, anytime. </li></ul><ul><li>Build your website with (which is a free) or use Bluehost or Godaddy </li></ul><ul><li>Questions: </li></ul><ul><li>What is your personal brand? </li></ul><ul><li>What is the brand of the company you want to work for? </li></ul>
  15. 15. Karolina O z adowicz My interests are entrepreneurship, not-for-profit sector and social media. As I believe the greatest hazard in life is to do nothing , I am at all times ready for new challenges and calls from projects in need of a developer and visionary. Want to find out more? Have questions? Contact me on: [email_address]