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discover | organise | collect
www.keepinview.co facebook.com/kivapp
our team
Founder,
Ops & Tech
Products &
Innovation
Community &
Marketing
Co-founder,
Business
Adrian Neo Chan Wen Tjun
 I...
your store, for all stores
50,000 blogshops in Singapore
Problems with Mobile Shopping
LACK OF SMART
FEATURES
BARRAGE OF
INFO
LONESOME
INCONVENIENCE
The future: social mobile
shopping
discover, organise, collect
Smarter shopping, more convenience, get social
• iBeacon
• NFC
• Geo-location store marketing
• Personalised products feed...
Online shopping in Asia, end 2014Mobile commerce
Singapore 2015
S$ 4.4 billion S$525.5 billion
Sources: Euromonitor, IDA, ...
Market
Sources: Euromonitor, IDA, Passport GIMD, Singstat, TechinAsia & Ya
955,500
Singapore Residents (Jun
2013)
Men and ...
iBeacon
• Contactless Payment• Get notifications
• View full product description
• Check reviews or style ideas
• KIV for ...
SingTel
• Geo-location personalised targeted ads
• Tailored marketing based on user’s personal style
• Contactless payment...
Business Model
Merchant Referral
Referral sales
commission
(5% to 16%)
Merchant Partnership
Exclusive merchant
store partn...
Product Status
iOS soft launch end Oct
Application remodeled
Beta version feedback (<50 users)
Full launch in Nov
Discover, Collect, Organize brands and products
THANK YOU
www.keepinview.co facebook.com/kivapp
kiv
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kiv

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KIV pitch deck
idea concept commerce conglomeration

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  • KIV Your store, for all stores KIV! Discover. Collect. Organise. Discover. Shopping just got social. Need an extra opinion? No problem. Share your KIVs with friends, and see what they’re interested in. Browse your feed and discover cool products tailored just for you. Collect. All your favourite products and brands, in one place. An online storage for things that catch your eye, and things you want to buy. Organise. The smarter way to shop. KIV, compare, and organise products into boards. Get notified on price markdowns. Sort them just as you see it in your head. Personal: - a personalized online storage for things that catch your eye, things you want to buy - like bookmarks for your buys, in one place! :D - browse your feed and discover cool products tailored just for you - be part of the KIV community Convenience/ease of use: - all your favourite products and brands in one place - browse products from different brands - browse , compare and KIV clothes from local blogshops, - organize your brands into different categories according to purpose/occasion/type of product/style/events - easily compare items across brands - KIV it, buy it in app Social: - share your purchases/desired purchases with friends, see what your friends are buying/KIVing, see what items are popular (get your friend’s opinions before you buy) - future KIV community (instagram #kiv, style-spiration, sharing of new unique products, hashtag products)
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kiv

  1. 1. discover | organise | collect www.keepinview.co facebook.com/kivapp
  2. 2. our team Founder, Ops & Tech Products & Innovation Community & Marketing Co-founder, Business Adrian Neo Chan Wen Tjun  Info tech grad  Versed in Android & Web programming  Past entrepreneurial ventures experience  Computer science undergrad  Past working experience with start-ups  Actively engaged in the startup scene Karmaine Tan Koh Yoet Siang  Media and communication graduate  Eye for fashion  Extensively well travelled  Worked in Starcom Mediavest Thailand  Merit scholar, reading a part time MBA  Pioneered in successful & failed tech startups  Worked in consultancy firms, tech MNCs & IDA
  3. 3. your store, for all stores
  4. 4. 50,000 blogshops in Singapore
  5. 5. Problems with Mobile Shopping LACK OF SMART FEATURES BARRAGE OF INFO LONESOME INCONVENIENCE
  6. 6. The future: social mobile shopping discover, organise, collect
  7. 7. Smarter shopping, more convenience, get social • iBeacon • NFC • Geo-location store marketing • Personalised products feed • KIV products from any ecommerce site • Price reduction notification • Universal products wish list • Trending products • Theme boards • Community interaction • & many more SMART SHOPPING FEATURES
  8. 8. Online shopping in Asia, end 2014Mobile commerce Singapore 2015 S$ 4.4 billion S$525.5 billion Sources: Euromonitor, IDA, Passport GIMD, Singstat, TechinAsia & Yahoo
  9. 9. Market Sources: Euromonitor, IDA, Passport GIMD, Singstat, TechinAsia & Ya 955,500 Singapore Residents (Jun 2013) Men and women 18-35 years
  10. 10. iBeacon • Contactless Payment• Get notifications • View full product description • Check reviews or style ideas • KIV for later• Get recommendations • Buy anytime & anywhere later
  11. 11. SingTel • Geo-location personalised targeted ads • Tailored marketing based on user’s personal style • Contactless payment in retail stores • In app purchases & delivery Communication API and Payment API to provide a seamless and enhanced shopping experience for users.
  12. 12. Business Model Merchant Referral Referral sales commission (5% to 16%) Merchant Partnership Exclusive merchant store partnership & analytics Ads Advertisements & paid featuring m-commerce shopping in Singapore 2015 S$ 4.4 billion S$ 8.8 million If 10% of total sales are made via KIV S$ 880,000 We reap a 10% commission Revenue Projection & this is Singapore market alone
  13. 13. Product Status iOS soft launch end Oct Application remodeled Beta version feedback (<50 users) Full launch in Nov
  14. 14. Discover, Collect, Organize brands and products THANK YOU www.keepinview.co facebook.com/kivapp

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