Social Media & #CRE:LinkedIn, Twitter & Beyond
The three big social networks:            The business meeting            The reunion/night out            The cocktail pa...
Social Media and the Sales Cycle©2012 DKD New Media Strategies, LLC
How do search engines work?
Top sites in the United States1. Google           11.   LinkedIn2. Facebook         12.   Go3. YouTube          13.   Blog...
LinkedIn:Not just a profile, but a portfolio
Leveraging LinkedIn:Active Participation
Spontaneous networking
Intentional networking
Twitter & Facebook:When you just can’t be there in person
1 2   3          4
#Hashtags & Keywords•   #CRE              •   Sperry Van Ness•   #CRElisting       •   @SVNICorporate•   #Multifamily     ...
#Hashtags & Keywords
Monday National Sales Call• Open to all Advisors & outside brokers• SVN promotes properties during call and  via social me...
SVN on Social MediaLinkedIn:• https://www.linkedin.com/company/sperry-van-  ness• http://www.linkedin.com/groups?gid=44746...
Tech tour sf 12.11.12 (1)
Tech tour sf 12.11.12 (1)
Tech tour sf 12.11.12 (1)
Tech tour sf 12.11.12 (1)
Tech tour sf 12.11.12 (1)
Tech tour sf 12.11.12 (1)
Tech tour sf 12.11.12 (1)
Tech tour sf 12.11.12 (1)
Tech tour sf 12.11.12 (1)
Tech tour sf 12.11.12 (1)
Tech tour sf 12.11.12 (1)
Tech tour sf 12.11.12 (1)
Tech tour sf 12.11.12 (1)
Tech tour sf 12.11.12 (1)
Tech tour sf 12.11.12 (1)
Tech tour sf 12.11.12 (1)
Tech tour sf 12.11.12 (1)
Tech tour sf 12.11.12 (1)
Tech tour sf 12.11.12 (1)
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Tech tour sf 12.11.12 (1)

  1. 1. Social Media & #CRE:LinkedIn, Twitter & Beyond
  2. 2. The three big social networks: The business meeting The reunion/night out The cocktail party 2
  3. 3. Social Media and the Sales Cycle©2012 DKD New Media Strategies, LLC
  4. 4. How do search engines work?
  5. 5. Top sites in the United States1. Google 11. LinkedIn2. Facebook 12. Go3. YouTube 13. Blogspot4. Yahoo! 14. Bing5. Amazon.com 15. Pinterest6. Wikipedia 16. ESPN7. eBay 17. MSN8. Twitter 18. AOL9. Craigslist.org 19. Huffington Post10. Windows Live 20. Tumblr
  6. 6. LinkedIn:Not just a profile, but a portfolio
  7. 7. Leveraging LinkedIn:Active Participation
  8. 8. Spontaneous networking
  9. 9. Intentional networking
  10. 10. Twitter & Facebook:When you just can’t be there in person
  11. 11. 1 2 3 4
  12. 12. #Hashtags & Keywords• #CRE • Sperry Van Ness• #CRElisting • @SVNICorporate• #Multifamily • “Thx for the RT’s”• #Industrial • #FF• #Office + #CRE • #CREjavaclub• #Medical + #CRE
  13. 13. #Hashtags & Keywords
  14. 14. Monday National Sales Call• Open to all Advisors & outside brokers• SVN promotes properties during call and via social media after the call.
  15. 15. SVN on Social MediaLinkedIn:• https://www.linkedin.com/company/sperry-van- ness• http://www.linkedin.com/groups?gid=4474624 (for SVN advisors)Twitter Page:• http://www.twitter.com/SVNICorporateFacebook Page:• http://www.facebook.com/SVNICGoogle+• http://bit.ly/SVNgoogle

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