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!
!
!
!
!
MARKETING STATS
THAT’LL KNOCK YOUR
SOCKS OFF
CMO$Survey$Report$
Duke!University’s!Fuqua!School!of!Business!
Marke1ng$Budgets$Report$2015$
Econsultancy!
2015$Services$Marke1ng$Budget$Alloca1ons$&$Trends$
ITSMA!
CMO$Survey$Report$
Duke!University’s!Fuqua!School!of!Business!
The$2015$Financial$Content$Marke1ng$Survey$
Edi?ons!Financial!
Content$Marke1ng:$Marketers$New$#1$Engagement$Tool$
SkilledUp!
2014$B2B$Content$Marke1ng$Benchmarks,$Budgets,$and$Trends$–$North$America$
Content!Marke?ng!Ins?tute!
It’s$All$About$the$Images$
MDG!Adver?sing!
2012$Global$Marke1ng$Effec1veness$Program$
The!Fournaise!Marke?ng!Group!
CMO$Survey$Report$
Duke!University’s!Fuqua!School!of!Business!
2013$State$of$Inbound$Marke1ng$Report$
HubSpot!
IDC’s$Sales$Enablement$Overview$
IDC!Execu?ve!Advisory!Group!
How$Illumina$Solved$Their$Content$Findability$Problem$
Kapost!
The$Anatomy$of$Content$Marke1ng$
ContentPlus!
2014$Customer$Engagement$Study$
IDG!Enterprise!
Content$Marke1ng$Trends$Survey$Summary$Report$
Ascend2!
New$Frameworks$for$Successful$Content$Marke1ng$
SiriusDecisions!
Overcoming$Barriers$to$CrossVChannel$Success$
Signal!
!
WHAT DO THESE STATS MEAN FOR
YOUR MARKETING STRATEGY?
!
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