“Your time is limited, so don't waste it
living someone else’s life. Don't be
trapped by dogma — which is living with
the results of other people's thinking.
Don't let the noise of others’ opinions
drown out your own inner voice. And
most important, have the courage to
follow your heart and intuition. They
somehow already know what ‘i
you truly want to become. _
Everything else is seoondary. "
"When I hire somebody really
senior, competence is the
ante. They have to be really
smart. But the real issue for
me is, Are they going to fall in
love with Apple? Because if
they fall in love with Apple,
everything else will take care
They'll want to do what's best
for Apple, not what's best for
them, what's best for Steve,
or anybody else. "
You can't connect the dots I66. 7 . "“-7° C e
backwards So you have to trust that the dots wll somehow connect in your tuture.
You have to trust it something - your gut, destiny, tie, karma, er. Tlis
approach has never let me down, and it has made all the dittenenoe in ' "
"It's not about pop culture, and it's |
not about fooling people, and it's |
' not about convincing people that
they want something they don't. We |
v‘ figure out what we want. Andﬁlit
think we're pretty good at having |
the right discipline to think i
through whether a lot of other |
b people are going to want it, too.
That's what we get paid to do. " i
Steve Jobs ]
"Be a yardstick of
quality. Some people
aren't used to an
— Steve Jobs
"Being the richest man in the
cemetery doesn't matter to me
Going to bed at night saying we've
done something wonderful. .. that‘
what matters to me. "
- Steve Jobs
1 . . . . . . c . . . . .
. . . . . . . . . - .
u. _. . a_. _._. ._. .._
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. . . . . . . . . . . . . . . . . . . . - . . . . .
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"I want to put a cling in the
We don’t get a chance to
do that many things, and
every one should be
really excellent. Because
this is our life. Life is
brief, and then you die,
you know? And We’ve all
chosen to do this With
our lives. So it better be
damn good. It better be
worth it. "
~ ‘Steve jobs
If today were the last day of your life,
would you want to do what you are about
to do today?
1955 — 2011
a| |papemOnlg. com
"Myjob is not to be easy on
people. Myjobs is to take
these great people we have
and to push them and make
them even better. "