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Safe Professional Networking Online
               Beth Kanter, Author, Blogger, Trainer
               TechWomen Program
Beth Kanter
Session Topic
Generate discussion and share tips, best practices and tools for using
social media to:

• Build, expand, maintain and leverage professional networks in their
  countries, region and with new network in US;
• Share the TechWomen experience; Build excitement around the
  program and expand its reach
• Share experiences and interests openly yet safely and respecting
  one another's privacy while achieving the above
• Dealing with information/social media overload
Icebreaker – Stand Up, Sit Down
Human Spectragram




   Disagree                                   Agree




The only way to protect your privacy and safety is
avoid using online social network for professional
networking
COMMON SENSE NETWORKING ONLINE
Location Based Social Networks:

• Turn off social location features and geo tagging.
• Don’t announce where you are right now on Twitter or Facebook

Think Before You Share:

• Is what you’re posting something that you wouldn’t mind being seen by your
  children, parents, employer, employees, or government?

Connect Thoughtfully:

• Friending policy for each online social network you use
• Don’t accept an invitation to connect if it doesn’t feel safe.

Protect your privacy and that of others:

• Be careful on Facebook w/ photos, tagging friends, and privacy settings
Techniques
Techniques
https://myshadow.org/lost-in-small-print
Share Pair




What are your privacy and safety tips?
How do protect yourself online?
LinkedIn is known as a professional social network. It has been called
    Facebook with a suit and tie. It is also the best social channel for
  business to business networking and lead generation. LinkedIn is a
   great way to meet new business prospects, potential partners, and
leverage relationships within your existing network for referrals. It can
                extend and enhance networking offline
LinkedIn in the Arab World
Complete your LinkedIn Profile
• Profile picture

• Summary & skill set

• Education

• Volunteer Experience &
  Causes

• Detailed work experience
  for at least 3 recent
  positions

• At least 3
  recommendations


                                               15
Your Connecting Policy




     PAN                CAN                    FAN
PAST ACTIVE NETWORK   CURRENT ACTIVE NETWORK   FUTURE ACTIVE NETWORK
Connect
                  Your Connections
YOU

                  Your 2nd degree Connections




                   Your 3rd degree Connections




        OON       Out of Network



              Connect with…
                 Staff
                 Other TechWomen and Mentors
                 Use search to find people who can
                  help you with your professional goals
                 Other:


                                                          17
Redundant connections
Be the Broker in the Structural Hole




         InMap (http://inmaps.linkedinlabs.com/)
Share Pair
What are some ways that you use LinkedIn
to expand the reach and quality of your
professional network to reach goals?

How can you make LinkedIn work for you?
Twitter can be an excellent tool for professional networking and sharing
 your experience in the program. Twitter make it easy to get “just in
   time support,” network, connect with different people who have
                          different expertise.
Your Profile
Your Profile
Share Pair


Visit: http://www.twitter.com/signup

Include your personal elevator speech and a photo so people know
who you are and why they want to follow you
Turn off location
Master Basics


        •   Tweet valuable information relevant
            to your objective
        •   Link to editorial calendar
        •   Use #hashtags
        •   Reply instead of post
        •   Share Photos
        •   Say something provocative or funny
        •   Ask questions
The Networked Professional Woman on Twitter




 Open and accessible to the world and
          building relationships
Making interests, hobbies, passions visible
           creates authenticity
Tweet from Your Mobile
Instagram Community
Share Pair
What some creative ways that you can use
Twitter to share your experience in the
TechWomen program with others?

How can you incorporate photos?
Managing Your Attention Online: Why Is It An Important
Social Media Skill?
Self-Knowledge Is The First Step



      A few quick
      assessment
       questions

     Add up your
    score: # of YES
       answers
Self-Knowledge Is The First Step
1. When you open email or do social media or curation tasks, does it make you feel
   anxious?
2. When you are seeking information to curate, have you ever forgotten what it was in
   the first place you wanted to accomplish?
3. Do you ever wish electronic information would just go away?
4. Do you experience frustration at the amount of electronic information you need to
   process daily?
5. Do you sit at your computer for longer than 30 minutes at a time without getting
   up to take a break?
6. Do you constantly check (even in the bathroom on your mobile phone) your email,
   Twitter or other online service?
7. Is the only time you're off line is when you are sleeping?
8. Do you feel that you often cannot concentrate?
9. Do you get anxious if you are offline for more than a few hours?
10.Do you find yourself easily distracted by online resources that allow you to avoid
   other, pending work?
What’s Your Attention Focusing Score?




  Source: Lulumonathletica




  0…1…2…3…4…5…6…7…8…9…10
Mindful Online………………………………………………………..Need Help Now
What does it mean to manage your attention while your
curate or other social media tasks?

                                • Understand your goals and priorities and
                                  ask yourself at regular intervals whether
                                  your current activity serves your higher
                                  priority.

                                • Notice when your attention has
                                  wandered, and then gently bringing it
                                  back to focus on your highest priority

                                • Sometimes in order to learn or deepen
                                  relationships -- exploring from link to link
                                  is permissible – and important. Don’t
     Source: Howard Rheingold
     NetSmart                     make attention training so rigid that it
                                  destroys flow.
What small habit will you change?



                                                        To establish new attention
                                                        habits, start small, find a
                                                        place in your routine for new
                                                        behavior and repeat until
                                                        paying attention has become
                                                        a habit

                                                        What will you try? Write it
    Source: Bandragirl: http://bandragirl.tumblr.com/
                                                        down.
Thank you!




www.bethkanter.org
www.facebook.com/beth.kanter.blog
@kanter on Twitter
LinkedIN:
http://www.linkedin.com/in/bethkanter

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Safe and Effective Professional Networking Online

  • 1. Safe Professional Networking Online Beth Kanter, Author, Blogger, Trainer TechWomen Program
  • 3. Session Topic Generate discussion and share tips, best practices and tools for using social media to: • Build, expand, maintain and leverage professional networks in their countries, region and with new network in US; • Share the TechWomen experience; Build excitement around the program and expand its reach • Share experiences and interests openly yet safely and respecting one another's privacy while achieving the above • Dealing with information/social media overload
  • 4. Icebreaker – Stand Up, Sit Down
  • 5. Human Spectragram Disagree Agree The only way to protect your privacy and safety is avoid using online social network for professional networking
  • 6.
  • 7.
  • 8. COMMON SENSE NETWORKING ONLINE Location Based Social Networks: • Turn off social location features and geo tagging. • Don’t announce where you are right now on Twitter or Facebook Think Before You Share: • Is what you’re posting something that you wouldn’t mind being seen by your children, parents, employer, employees, or government? Connect Thoughtfully: • Friending policy for each online social network you use • Don’t accept an invitation to connect if it doesn’t feel safe. Protect your privacy and that of others: • Be careful on Facebook w/ photos, tagging friends, and privacy settings
  • 12. Share Pair What are your privacy and safety tips? How do protect yourself online?
  • 13. LinkedIn is known as a professional social network. It has been called Facebook with a suit and tie. It is also the best social channel for business to business networking and lead generation. LinkedIn is a great way to meet new business prospects, potential partners, and leverage relationships within your existing network for referrals. It can extend and enhance networking offline
  • 14. LinkedIn in the Arab World
  • 15. Complete your LinkedIn Profile • Profile picture • Summary & skill set • Education • Volunteer Experience & Causes • Detailed work experience for at least 3 recent positions • At least 3 recommendations 15
  • 16. Your Connecting Policy PAN CAN FAN PAST ACTIVE NETWORK CURRENT ACTIVE NETWORK FUTURE ACTIVE NETWORK
  • 17. Connect Your Connections YOU Your 2nd degree Connections Your 3rd degree Connections OON Out of Network Connect with…  Staff  Other TechWomen and Mentors  Use search to find people who can help you with your professional goals  Other: 17
  • 19. Be the Broker in the Structural Hole InMap (http://inmaps.linkedinlabs.com/)
  • 20. Share Pair What are some ways that you use LinkedIn to expand the reach and quality of your professional network to reach goals? How can you make LinkedIn work for you?
  • 21. Twitter can be an excellent tool for professional networking and sharing your experience in the program. Twitter make it easy to get “just in time support,” network, connect with different people who have different expertise.
  • 24. Share Pair Visit: http://www.twitter.com/signup Include your personal elevator speech and a photo so people know who you are and why they want to follow you Turn off location
  • 25. Master Basics • Tweet valuable information relevant to your objective • Link to editorial calendar • Use #hashtags • Reply instead of post • Share Photos • Say something provocative or funny • Ask questions
  • 26. The Networked Professional Woman on Twitter Open and accessible to the world and building relationships Making interests, hobbies, passions visible creates authenticity
  • 27. Tweet from Your Mobile
  • 29. Share Pair What some creative ways that you can use Twitter to share your experience in the TechWomen program with others? How can you incorporate photos?
  • 30. Managing Your Attention Online: Why Is It An Important Social Media Skill?
  • 31. Self-Knowledge Is The First Step A few quick assessment questions Add up your score: # of YES answers
  • 32. Self-Knowledge Is The First Step 1. When you open email or do social media or curation tasks, does it make you feel anxious? 2. When you are seeking information to curate, have you ever forgotten what it was in the first place you wanted to accomplish? 3. Do you ever wish electronic information would just go away? 4. Do you experience frustration at the amount of electronic information you need to process daily? 5. Do you sit at your computer for longer than 30 minutes at a time without getting up to take a break? 6. Do you constantly check (even in the bathroom on your mobile phone) your email, Twitter or other online service? 7. Is the only time you're off line is when you are sleeping? 8. Do you feel that you often cannot concentrate? 9. Do you get anxious if you are offline for more than a few hours? 10.Do you find yourself easily distracted by online resources that allow you to avoid other, pending work?
  • 33. What’s Your Attention Focusing Score? Source: Lulumonathletica 0…1…2…3…4…5…6…7…8…9…10 Mindful Online………………………………………………………..Need Help Now
  • 34. What does it mean to manage your attention while your curate or other social media tasks? • Understand your goals and priorities and ask yourself at regular intervals whether your current activity serves your higher priority. • Notice when your attention has wandered, and then gently bringing it back to focus on your highest priority • Sometimes in order to learn or deepen relationships -- exploring from link to link is permissible – and important. Don’t Source: Howard Rheingold NetSmart make attention training so rigid that it destroys flow.
  • 35.
  • 36. What small habit will you change? To establish new attention habits, start small, find a place in your routine for new behavior and repeat until paying attention has become a habit What will you try? Write it Source: Bandragirl: http://bandragirl.tumblr.com/ down.
  • 37. Thank you! www.bethkanter.org www.facebook.com/beth.kanter.blog @kanter on Twitter LinkedIN: http://www.linkedin.com/in/bethkanter

Editor's Notes

  1. http://www.flickr.com/photos/mikecogh/5754276903/sizes/m/in/photostream/
  2. http://www.flickr.com/photos/nep/2284817865/
  3.  
  4. http://memeburn.com/2012/03/facebook-google-and-the-death-of-online-privacy-infographic/
  5. http://memeburn.com/2012/03/facebook-google-and-the-death-of-online-privacy-infographic/
  6. https://myshadow.org/lost-in-small-print
  7. http://memeburn.com/2012/03/facebook-google-and-the-death-of-online-privacy-infographic/
  8. http://visual.ly/linkedin-users-arab-region
  9. Profile pictureSummary and skill setEducationDetailed work experience for at least 3 recent positionsAt least 3 recommendationsNot from direct manager in that role
  10. One of the best ways to find the most candidates on LinkedIn is to improve your own reach.Just like in real life, your network is comprised of 1st, 2nd, and 3rd degree connections. As you can see from the graphic above, the network multiplies dramatically, so the more 1st degree connections you build, the greater access you have to the 150M members on LinkedIn, and the better your searches for talent will be. You can use the Address Book !
  11. http://memeburn.com/2012/03/facebook-google-and-the-death-of-online-privacy-infographic/
  12. http://memeburn.com/2012/03/facebook-google-and-the-death-of-online-privacy-infographic/
  13. http://techcrunch.com/2012/06/21/nomophobia-attacks-harris-says-74-of-users-panic-over-phone-loss-58-of-us-cant-stay-away-from-mobiles-for-more-than-an-hour/We have to cover a lot of ground in our work today and do it while logged on to the greatest tool for distraction and procrastination ever invented! And now we can access the Internet anytime, anywherehttp://techcrunch.com/2012/06/21/nomophobia-attacks-harris-says-74-of-users-panic-over-phone-loss-58-of-us-cant-stay-away-from-mobiles-for-more-than-an-hour/Nearly 60% said they don’t go an hour without checking their phone. Younger folks were the most addicted: 63% of women and 73% of men ages 18-34 say they don’t go an hour without checking their phones.Our connection never sleeps. 54% said they check their phones while lying in bed: before they go to sleep, after they wake up, even in the middle of the night.We need access everywhere. Nearly 40% admit to checking their phone while on the toilet.Learning how to use mindfulnessonline is an essential work place skill!
  14. What is mindful social media?Becoming aware of how you direct your attention – both online and offlineContentcuration online does not control your awareness – you can take control back and through repeated conscious efforts
  15. http://www.flickr.com/photos/tzofia/270800047/sizes/m/in/photostream/http://www.flickr.com/photos/lululemonathletica/5724696305/sizes/m/in/photostream/
  16. http://bit.ly/network-leadership