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Take Me To The Social Web: Australia Workshop


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Take Me To The Social Web: Australia Workshop

  1. Workshop for Nonprofits, Brisbane Australia Beth Kanter, Beth’s Blog Morning Session Take me to the Social Web
  2. Take Aways / A basic understanding Resources for further exploration An idea or two for experimentation
  3. Agenda Overview Morning Definitions, Getting Started, Game Afternoon Mixing Social Media w/Fundraising Fundraising 2.0 Game
  5. David Wilcox
  7. Photo by Preetam Rai
  8. Two Minute Poll Experience with …
  9. Ice Breaker
  10. Using the Internet to instantly collaborate, share information, and have a conversation about ideas we care about.
  11. Why Important ….
  12. Trust Factor
  14. How people are getting info to make decisions
  16. Impact on Google Results
  19. Why Important… <ul><li>The Trust factor </li></ul><ul><li>Socializing online to get information to make decisions </li></ul><ul><li>Rapid Word of Mouth </li></ul><ul><li>Impact on Google results </li></ul><ul><li>Source for main stream media </li></ul><ul><li>Digital natives </li></ul>
  20. It’s both/and not an either or! Web 2.0/Bleeding Edge or Basic Needs and Traditional Approaches?
  21. Low Risk Experiments
  22. Your new role!
  23. Jump in as an individual first!
  24. Getting started with your first steps on the social web …
  25. 1: Put on Your Listening Ears
  27. A homeless person isn’t someone you pass on your way into a fancy restaurant
  32. Listening: Read a few good feeds ….
  33. / RSS Reader
  34. Social Bookmarking
  35. Findable
  36. Joining the conversation
  37. <ul><li>Read someone's blog post and start a conversation: Before you leave a comment, ask yourself: </li></ul><ul><li>What did they say well? </li></ul><ul><li>What did they miss? </li></ul><ul><li>Answer questions </li></ul><ul><li>What are other people saying </li></ul><ul><li>How does it apply to you </li></ul><ul><li>Look forward </li></ul><ul><li>Look backward </li></ul><ul><li>Ask what if? </li></ul>
  40. Twitter Conversations /
  41. <ul><li>The point is not to just talk about yourself. Think of Twitter as a cocktail party and the types of chat you'd engage in to get to know people. </li></ul><ul><li>Tweets that make people laugh are awesome, but tweets that make people think are even better. </li></ul>
  42. What might you “tweet” about?
  43. Project 3: Your Blog
  44. Individual Blogs Reflect about your practice Connect with peers Back up brain
  45. Creating a blog takes less time than making this
  47. What should I blog about?
  50. Small Group: Getting Started Card Game What project or idea will you put into practice after the workshop? What challenges do you anticipate? How to avoid those challenges?