PBS Presentation - Final Presentation

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PBS Presentation - Final Presentation

  1. Meet Jane Social Media: Simple Starters for PBS Stations by Beth Kanter, Beth’s Blog
  2. She’s worked in the field for a very long time
  3. And her tools have changed over the years
  4. Why?
  5. She understands the real truths of raising money …..
  6. Stories that tug at the heart strings
  7. Donor loyalty
  8. Show me the money!
  9. Who, Not What
  10. Jane, we need a social media strategy and plan by the end of the week!
  11. I need to do some research …
  12. Future donors!
  13. Flickr Facebook What are you working on?
  14. Twitter!
  15. That’s the dumbest thing I’ve ever heard it ..
  16. I need an easy way to get a grip on this! Fast!
  17. Stories that tug at the heart strings
  18. Watercooler conversations (mediated by photos) 1) I share my pics -> -> with you ---> -->You share your pics -> ---> with him Source: Slideshare by Rashmi Sinha
  19. Social Features
  20. And it isn’t just about doggy photos
  21. Social Networking
  22. Social Networks: First Generation 1) I am linked to -> -> to you --->You are linked to her -> -> to her… Source: Slideshare by Rashmi Sinha
  23. Now I know all these people!
  24. “Over 14,000 profile views in 3 weeks. 500 NEW signups to email list from MySpace”
  25. Social Networks, a good thing
  26. No time?
  27. No time?
  28. Dip in or Stay Hyper Connected
  29. How Used?
  30. I love Twitter!
  31. My Perspective Presence Content in many places RSS Powered network Sharing photos, bookmarks, videos, and more Conversations Fundraising

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