TGI mobile phone ownership trends

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TGI mobile phone ownership trends

  1. 1. MOBILE PHONE OWNERSHIP 1995 – 2010: A RISE OF 1500% Source: GB TGI 1995-2010 – Base: All Adults (aged 15+)
  2. 2. MOBILE PHONE OWNERSHIP GB VS. OTHER COUNTRIES Source: Global TGI
  3. 3. ‘ HEAVY TEXTERS’ SEND MORE THAN 20 TEXTS PER WEEK (30% OF MOBILE OWNERS) Source: GB TGI 2010 – Base: All Mobile Phone Owners (aged 15+)
  4. 4. ‘ HEAVY TEXTERS’ SEND MORE THAN 20 TEXTS PER WEEK (30% OF MOBILE OWNERS) Source: GB TGI 2010 – Base: All Mobile Phone Owners (aged 15+)

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