Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

NHS NWRD forum on social media april 21st


Published on

  • Be the first to comment

  • Be the first to like this

NHS NWRD forum on social media april 21st

  1. 1. Blurring the boundaries: New Social Media, New Social Science? Kandy Woodfield, NatCen Social Research #NSMNSS
  2. 2. Blurring the boundaries? Innovation Collaboration Inspiration Fresh thinking  Network of methodological innovation  Funded by ESRC (via NCRM) initially  Now in its third year, self- funded, peer led, network leads @  Affiliate organisations from academia, government and voluntary sector
  3. 3. Aims of the network Innovation Collaboration Inspiration Fresh thinking  On & off line community of practice  Forge links between academics, practitioners, platforms & across disciplines  Catalyse debate  Address challenges social media present for social science research  Share approaches, tools & experiences of using social media Identify good practice  Co-created content & guidance to be shared with the wider community
  4. 4. How it works? Innovation Collaboration Inspiration Fresh thinking Range of platforms  Twitter: @NSMNSS, #NSMNSS  Blog:  You Tube: Conferences Knowledge exchange events Methodological projects Publishing
  5. 5. 76% employed 34% students 75% HE sector 25% other 65% in UK 35% worldwide 58% female 42% male 800+ NSMNSS members 20 disciplinary fields
  6. 6. Over 17, 178 minutes of video watched 3 0nline seminars 2 conferences 7 knowledge exchange seminars 15 themed twitter chats 140 blog posts So far… 3,945 video views on You Tube 140,143 blog page views
  7. 7. Available from Amazon Kindle  Innovative digital publication  Crowd-sourced  Book of fifty-three blogs  New and existing bloggers  Exploring the challenges and opportunities of social media research  Looks at ethics, tools, methods, the researcher role, skills etc…
  8. 8. What have I learnt about building a network?  Reciprocity is key  Don’t be an island  Stop lurking start engaging  Don’t be afraid to ask  Engage don’t broadcast  Avoid the echo chamber – think outside of your ‘professional box’
  9. 9. What have we learnt about social media for research?  Social media being used in most soc sci disciplines  Research innovation & ground breaking use of technologies  Great examples of multi-disciplinary research using social media  Silos & divides do still exist and are counter- productive to moving social media methodology(ies) forward  No single methodology for social media research – many approaches, many tools, different epistemological stances
  10. 10. What have we learnt? II Persisting uncertainty about whether we are ‘getting it right’  Ethical dilemmas - lack of consistent, relevant guidance – NSMNSS reports on this  What are the political, ethical, legal issues?  Do we unde rstand the dig italwo rld we lle no ug h to m ake the se cho ice s?  Lack of research with users of social media platforms or engagement with platform providers
  11. 11. What have we learnt? III ‘Getting it right’ is also about methodological quality:  What is a robust sample from Twitter or Facebook?  Need to develop methodological courage and confidence to defend the method Scepticism and cynicism persist  Digital literacy & methodological skills gaps  Lack of experience and understanding in institutions, ethics boards and funders
  12. 12. Thank you If you want further information or would like to contact the network: @nsmnss on Twitter Useful reading: Woodfield. K Ed. (2014) So cialMe dia in So cialRe se arch – blo g s o n blurring the bo undarie s (London: NatCen) E-book Fry. A et al (2013) Re se arch using so cialm e dia: use r vie ws (London: NatCen) Salmons, Janet (2013) Ne w so cialm e dia, ne w so cialscie nce & ne w e thical issue s (London: Sage/Natcen) PDF: gmLw9jo6fLTQ5X0oyeE1aRjQ/edit