The Next 5 Years Cloudberry Connections Nov 4 2009


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My presentation at Connections Europe, Amsterdam November 5.

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  • Copyright © 2009 Cloudberry Associates. All Rights Reserved.All product names referenced herein are trademarks or registered trademarks of their respective companies. Cloudberry Associates disclaims proprietary interest in the marks and names of others. Although Cloudberry Associates makes every effort to ensure that this information is accurate, Cloudberry Associates will not be liable for any errors or omission of facts contained herein. Cloudberry Associates reserves the right to modify specifications cited in this document without prior notice. Companies, names, and data used in examples herein are fictitious unless otherwise noted. No part of this document may be reproduced or transmitted in any form or by any means, electronic or mechanical, for any purpose, without the express written permission of Cloudberry Associates.
  • The Next 5 Years Cloudberry Connections Nov 4 2009

    1. 1. The Connected HomeThe Next Five years<br />November 5, 2009<br />Trond<br />
    2. 2. Cloudberry<br />Associates<br />About Cloudberry Associates<br /><br />We are a consulting firm helping Service Providers and Vendors to realise their opportunities in the multi-billion Euro connected home opportunity by capturing and retaining subscribers for the connected home services and offerings<br /><ul><li>Service and Technology Strategies
    3. 3. Service Provider and Vendor cooperation/management
    4. 4. VAS Business growth from existing and new services (SaaS)
    5. 5. Focus on consumer simplicity & business results</li></ul>A world-class expert in broadband value added services, software and distribution in the Service Provider and Technology market from the inception of the Software as a Service era<br /><br />
    6. 6. Discussion Points<br /><ul><li>What your Future Really Looks like
    7. 7. Home IT Frustrations
    8. 8. The Challenge
    9. 9. Recommendations</li></ul><br />
    10. 10. What your future really looks likeThe Connected Home The Next Five years<br />6<br />Green goes mainstream<br />The connected home is going to have to be more environmentally friendly<br />High-speed telecommunications<br />WiMAX and 4G with speed of 50 MBps, FttH speed of &lt;100MBps in 2010 and &gt;1000MBps in 2020<br />1<br />2<br />It’s an HD world<br />HD on devices, from 1080p to 1920p <br />Welcome to the Cloud<br />The desktop will move to the Cloud with applications, storage and access online<br />7<br />3<br />Gaming gets real <br />The focal point of many connected homes, will most likely be the most profitable and important facets<br />The rise of streaming media<br />HD media streaming + wireless = happy spouse!<br />8<br />4<br />Reach out and touch something<br />Multi-touch technology, the mouse may be dead!<br />Online distribution of TV and movies<br />From scheduled TV programs to on-demand and relevance<br />9<br />Automated Home Control and Health Management<br />Will become far more common<br />Collaborating across town and the world<br />Access, share in real-time anywhere, Web 3.0<br />5<br />10<br /><br />
    11. 11. Connected Home ComplexityConsumer IT Frustrations<br />How the %&#$ did I lose ALL my family photos!?!<br />Why the &%#$ can’t I connect to my home network!?!<br />What <br />#@&%’n<br />VIRUS!?!<br /><br />
    12. 12. The Challenge<br />Make sure that no one else eats your lunch (or you)<br />For every km of cable the operators dig, <br />Google’s share price goes up!<br /><br />
    13. 13. Recommendations<br />The Strategic Shift<br /><ul><li>Focus on Subscriber Satisfaction and Retention, ARPU will follow
    14. 14. Combine compelling Value Added Services and Bundles with your broadband services
    15. 15. Market your Services and be present in your marketplace, it’s all about Visibility and Timing
    16. 16. Own 100% of the Subscriber Relationship and provide services they ask for, if you don’t deliver someone else will!</li></ul><br />
    17. 17. Thank you!<br /><br />