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  2. 2. The main link between all three of our products was the rose. The rose is a symbol of love and so by using this prop, it helped to further establish the themes of love and devotion that our song "Amazing" is about. As well as the imagery, we used a colour palette of red, pink and white to also connote our themes as they are feminine colours widely associated with the idea of love. The typography is consistently the same across all three products. The font we used was very simple, black and classy, as we did not want too much going on. Instead we wanted the focus to be on the images, as that was what carried the emotion and meaning that we hoped would grab the audiences attention. The mode of address is soulful and passionate as the lyrics touch on a personal topic that the audience can relate to, hence the album name "From the Heart". In the music video the artist keeps eye contact with the camera, as if she speaking to the audience and telling them her story. This is done in order to connote how she has nothing to hide and wants to make sure her message comes across to the viewer. In all three products the location of the bed is used. The bedroom is a place of privacy and is effective in connoting the themes of love, romance and sex, which to a certain extent is what our chosen song highlights. Even though she is nude in the ancillary products, she has been covered up appropriately, so there is sex appeal but at the same time her representation of being a classy and respectable woman is being protected.