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Youtube Marketing for Businesses

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My slide presentation for GDays Pampanga on April 26, 2013. Covers both basic and advanced tips on promoting a business through YouTube.

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Youtube Marketing for Businesses

  1. https://www.youtube.com/onechannel
  2. https://www.youtube.com/watch?v=HB3xM93rXbY
  3. https://www.youtube.com/watch?v=0mtJOu29qbQ
  4. https://www.youtube.com/watch?v=WfGMYdalClU
  5. https://www.youtube.com/watch?v=QziPj1_lPh8
  6. https://www.youtube.com/watch?v=L7MRnt1WtCI
  7. https://www.youtube.com/watch?v=xQmQeKU25zg
  8. https://www.youtube.com/watch?v=GAuhUTzNwiY
  9. https://www.youtube.com/watch?v=zhTJF6lHQh4
  10. https://www.youtube.com/watch?v=wq5D43qAsVg
  11. https://www.youtube.com/watch?v=uaWA2GbcnJU
  12. https://www.youtube.com/keyword_tool http://www.google.com/sktool Identify which keywords that your target audience will most likely use to find your video content
  13. Make it easier for search engines to understand what the content is about by using the keywords on the video’s meta data, such as on title/headline, description and tags. This will help your videos become more findable to users.
  14. There’s no doubt that search is one of the most effective ways to drive potential customers to a business.
  15. Keyword usage on meta data Transcript Incoming Links # of views Social Shares Traffic Source # of Embeds # of Likes Watch-time
  16. http://blog.kissmetrics.com/2013-youtube-marketing-guide/ Increase Channel Subscriptions View other videos Build following base on other social networks Refer traffic to main website or product page(s)
  17. https://www.youtube.com/watch?v=58l0-Jc_bOk&list=UUCvCHN9DaKn8ON5VxDZmyhQ
  18. https://www.youtube.com/yt/advertise/
  19. https://www.stumbleupon.com/pd
  20. Reach out to them and ask if they’ll be interested to use and embed your video, to make their content more comprehensive – and be more useful to their audience.
  21. The data available from your YouTube dashboard will allow you to get more insights on how you can improve your channel’s audience development, viewership, watch-time, engagement, and conversions.
  22. The “Will it Blend” series resulted to: • Over 230 million total views • 700K subscribers • Massive brand recognition • Guest appearances on several radio • and TV shows. • Won several marketing awards. • Reported a 400% increase in sales in 2011.
  23. • 12,000,000+ total views • 200K+ subscribers • He sells a fight training program that costs $97 – along with other paid exclusive content on his membership site.

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