Webpros presentation

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Presentation for Webpros tomorrow.

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Webpros presentation

  1. 1. Missing Publisher and/or Author’s Google+ profile image
  2. 2. Because both rel=“publisher” and rel=“author” tagswere implemented on the site’s inner pages
  3. 3. The site has high volume of unique traffic each month
  4. 4. But only a few are adding it to their Google+ circles.
  5. 5. Make it as a secondary call to action, by placing the +1 button (for the entire site)or the add to circle button above the fold (right sidebar).
  6. 6. Reach out to your community and tell them to add you on Google+• Newsletter• Email outreachIncentivize the pitch.
  7. 7. • Treat the Google+ brand page as an external blog (PlusBlog) – by providing thorough, unique and visually attracting posts.• Feature your community members’ works (as a guest blog on Google+)• Tag people to cultivate shares and activity
  8. 8. Search and Link Development Suggestions
  9. 9. Site’s category page titles were not optimized for search
  10. 10. Distribute the ranking ability to the site’s categoriesBy optimizing each for their designated long-tails.
  11. 11. Build content-based links to these categories using theirtargeted long-tail keywords as anchor texts (and should also vary)both internally and externally.
  12. 12. Hustle on making these keywords rank ondifferent pages of the site to eventually own this keyword: “Graphic Design”
  13. 13. Build Linkable AssetsBlog awards/rankings and offer embeddable widgets/badges
  14. 14. Extensive Free Resources/lessons• The ultimate guide to graphic design (web-based)• Beginner’s guide to graphic design

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