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iProperty.com Asia Property Market Sentiment Report 2012 (H2)

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The iProperty.com Asia Property Market Sentiment Report is the first cross-market online property survey of its kind. The survey was carried out for a month in July and attracted a total of 25,000 iProperty survey respondents from Malaysia (iproperty.com.my), Indonesia (rumah123.com and rumahdanproperti.com), Hong Kong (GoHome.com.hk) and Singapore (iproperty.com.sg). The survey results revealed several interesting key findings for the second half of 2012. Download a copy of the survey to find out the respondents' motivation, intention and preferences when acquiring property.

For more information and the full report, please visit www.iproperty.com.my

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iProperty.com Asia Property Market Sentiment Report 2012 (H2)

  1. 1. ASIA PROPERTY MARKET SENTIMENT REPORT (H2) 2012 Presented by Shaun Di Gregorio CEO, iProperty Group 11th September 2012
  2. 2. Survey MethodologyObjective To examine consumer sentiments in the four key markets we serve – Malaysia, Hong Kong, Indonesia and Singapore. To provide valuable insights to help consumers gauge the sentiments of the property marketDuration 1st July – 31st July 2012Sample Size 25,754 survey respondents in total 11,966 survey respondents in Malaysia 9,805 survey respondents in Indonesia 1,000 survey respondents in Hong Kong 2,983 survey respondents in SingaporeResearch Instrument Online survey – survey respondents were provided with links to obtain more information on specific questions.
  3. 3. THE FINDINGS – AN ASIANOVERVIEW
  4. 4. The Findings – An Asian Overview
  5. 5. The Findings – An Asian Overview
  6. 6. The Findings – An Asian Overview
  7. 7. THE MALAYSIAN FRONT -CONTINUES TO BE A BUYER FRIENDLYENVIRONMENT
  8. 8. Malaysia – A Buyer Friendly EnvironmentThe largest segment of the group was the 31 – 35 age group. Just over half (56%)of people answering the survey reported an annual household income ofMYR 80,000 or less and 44% earning above MYR 80,000.
  9. 9. Malaysia – A Buyer Friendly Environment34% considered themselves Property Buyers, while 26% identified themselvesas Property Owners. Another 20% were investors. This can be partly explainedby the low barriers to property ownership and the healthy property pricegrowth in the country.
  10. 10. Malaysia – A Buyer Friendly EnvironmentA surprising 43% owned two or more properties, a higher proportion than inany other country. Singapore – 29% own 2 or more Hong Kong – properties 14% own 2 or more properties Indonesia – 12% own 2 or more properties
  11. 11. Malaysia – A Buyer Friendly Environment With 60% of survey respondents intending to buy property within the year, 70% had a budget under MYR 500,000. Landed property was the most popular type of property, drawing the interest of 73% of survey respondents. Survey respondents across the four countries have stayed in their current premises for less than 5 years indicating that they aspire to upgrade their living conditions. 70% had a budget of 60% want to buy within under MYR500,000 the year with the motivation to own their own property 56% have stayed in their current premises73% wants landed between 0 – 5 yearsproperty
  12. 12. Malaysia – A Buyer Friendly Environment 7.84/10 Rental Yield 8.15/10 5.94/10 Factors of consideration when buying 6.15/10 3.04/10 property Developer 5.24/10 Family & Friends 3.03/10 4.60/10
  13. 13. Malaysia – A Buyer Friendly EnvironmentTrends of Most Popular Areas in Malaysia from April 2012 – July 2012On the iProperty.com Malaysia website, it can be seen that the top 4 popular searchareas were Bangsar, Puchong, Cheras and Petaling Jaya. 3.00% 2.50% 2.00% 1.50% July 1.00% June 0.50% May 0.00% April
  14. 14. OVERSEAS MARKET – CAUTIOUS
  15. 15. Overseas Market – Cautious
  16. 16. SENTIMENTS – CONCERNED OVERRISING HOUSE PRICES
  17. 17. Sentiments – Concerned over Rising House Prices85% are concernedabout affordability and rising house 56% are concerned prices errant developers and building quality 52% considered the current economic and political climate to be conducive to property investment
  18. 18. Sentiments – Concerned over Rising House Prices A divided response 54% believed that 47% were supportive of the from respondents that the loan-t0-value new amendments to the the Real Property mortgage cap will Housing Development Act Gains Tax has curbed moderate 1966. speculation.speculative activity 42% said yes and 42% in the market. said no with 17% unsure about the move. On Loan-To-Value, Real Property Gains Tax and Amendments to the Housing Development Act 1966
  19. 19. Sentiments – Concerned over Rising House Prices49% did not believe that My First HomeScheme helped first time home buyers 51% believed that more should be compared to 33% of respondents last done to protect property buyers. year. On My First Home Scheme and Laws to Protect Home Buyers
  20. 20. BUDGET 2013 – WHAT MALAYSIANSWANT
  21. 21. 61% 60% 58% Better Tax deductions Lower Housing on housing loans Interest Rates Schemes 55% 54% 53% Better Public Stricter Stricter Transportation Guidelines on Guidelines onIn Housing Areas Property Price Errant Increase Developers
  22. 22. CONCLUSION
  23. 23. ConclusionThe Malaysian property market continues to be friendly for property buyers.The Malaysian real estate in in tandem with the continued growth in the economy.Buyers are more keen on investing in properties under MYR500,000 as majority young working respondents who are eager to buy.Affordability and rising house prices continue to remain high concern.

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