Definition from the Usability Professionals Association. Read more here : http://www.usability.gov/what-and-why/user-experience.htmlPicture source : Deposit Photos
Definition from Usability.gov
Condoms for sex, Indian brothels example
Picture Source: http://www.circleofblue.org/waternews/wp-content/uploads/2011/06/lake-turkana.jpg1980s Lake Turkana Fishing ProjectThe development agency of Norway decided that exploiting the resources of Lake Turkana would be a good development initiative for the region, increasing incomes, employment, and stability in the face of weather patterns and climate change. With these intentions, a fish-processing factory was constructed in the area during the 1980s and the herders were trained and hired as fishers and factory workers. The longstanding traditions and nomadic culture of the population were overlooked by the decision-makers at the top and the project was largely implemented without first consulting with the community.Read more here: http://www.redorbit.com/news/science/456246/kenyas_turkana_learns_from_failed_fish_project/
Picture Source : http://dailyartifacts.com/walmarts-185-billon-dollar-mistakeWhat users say they do and what users actually do are two different things. Walmart took the voice of the customer too literally. Customers answered a Walmart survey and told Walmart that they would prefer less clutter in the stores. Their reaction? "Project Impact" - a major change in strategy and store customer experience - starting in 2008.The result:a $1.85 billon dollar customer experience mistake made by Walmart (a conservative estimate of lost revenue that does not include the hundreds of millions spent on remodeling stores) The lesson:There's a difference between what customers say vs. what they do. Understanding the difference can lead to innovation...not understanding it can hit your bottom line, hardSource / full article here: http://dailyartifacts.com/walmarts-185-billon-dollar-mistake
P&G executives visit India in order to design perfect blade for that market.Read more : http://www.dailymail.co.uk/news/article-2443191/Gillette-spent-fortune-Indian-razor-forgetting-countrys-running-water.htmlPhoto credit: AP
Solar powered lamps for KiberaDid in-context observationsPhoto credit: Megan, http://viewfromdar.wordpress.com/tag/kenya/
Toolkit available at http://www.hcdconnect.org/Picture Source:http://1.bp.blogspot.com/-r-Kp8gyrypo/Td38NrIpdpI/AAAAAAAAArE/k9gutnImOxU/s1600/listen222.pnghttp://www.how-to-draw-funny-cartoons.com/image-files/create-outline-1.gifhttp://www.madofficehero.com/wordpress/wp-content/uploads/2013/05/How-to-get-others-to-deliver-Target-icon-resize1.png
Objective of the hear phase is to understand the needs, hopes, limitations and aspirations of the users, as concerns your project focus/design challenge.More information on how to carry out these methods is available here:http://www.hcdconnect.org/toolkit/en/downloadhttp://www.measuringusability.com/blog/method-when.phpPhoto creditsPicture 3: ILRI/Mude
The main steps in this phase are synthesis, brainstorming, prototyping, and feedback.More information on how to carry out these methods is available here:http://www.hcdconnect.org/toolkit/en/downloadhttp://www.measuringusability.com/blog/method-when.php
This is the implementation phase. The entire HCD process is iterative, constant monitoring and evaluation is necessary to keep up with the dynamic nature of most environments.More information on how to carry out these methods is available here:http://www.hcdconnect.org/toolkit/en/downloadhttp://www.usability.gov/what-and-why/usability-evaluation.html
Info source:http://mashable.com/2009/01/09/user-experience-design/ byWhitneyHessPicture source ( honeycomb) : http://semanticstudios.com/publications/semantics/000029.php by Peter Morville
Human-Centred Design for development
User Experience Researcher
┴ What Is Human-centered Design?
┴ Why Involve The End User?
┴ Examples From The Field
┴ Let’s Try It!
┴ What HCD Is Not
┴ Q &A
“ … focuses on having a deep understanding of users,
what they need, what they value, their abilities, and
also their limitations.
It also takes into account the business goals and
objectives of the group managing the project.
UX best practices promote improving the quality of the
user’s interaction with and perceptions of your product
and any related services. ”
Monitor and evaluate
What HCD is not..
1. ..user interface design
2. ..a step in the process
3. .. about technology
4. ..just about usability
5. ..just about the user
8. ..the role of one person or department
9. …a single discipline
10. …a choice