Enrollment Management - 2010 NCPN Conference

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My presentation at the 2010 National Career Pathways Conference in Dallas, TX.

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Enrollment Management - 2010 NCPN Conference

  1. 1. TodaToday is NOT…NOT… http://www.flickr.com/photos/36041246@N00/3419197777/
  2. 2. http://oktechprep.blogspot.comhttp://oktechprep.blogspot.com
  3. 3. http://www.wordle.net
  4. 4. http://www.flickr.com/photos/emagic/56206868/
  5. 5. http://www.flickr.com/photos/atelier_tee/209582519/
  6. 6. “Strategic Enrollment Management is a C REHE S ECOMPREHENSIVE process designed to help n instit tion to chie e nd m int inhelp an institution to achieve and maintain the optimum RECRUITMENTp RETENTION and graduation rates of students where ‘optimum’ is defined within the academic context of the institutioninstitution.
  7. 7. as such SEM is an INSTITUTION WIDE PR CESSPROCESS that embraces virtually every aspect of an institutions function andaspect of an institutions function and culture.” Michael Dolence
  8. 8. http://www.flickr.com/photos/mag3737/1280363913/
  9. 9. doptimum recruitment retention and graduation rates with successfulgraduation rates with successful COLLEGE AND CAREER TRANSITIONS
  10. 10. http://www.flickr.com/photos/thomashawk/162240763
  11. 11. http://www.flickr.com/photos/50906336@N00/2896787167/http://www.flickr.com/photos/dalelane/3089962561/
  12. 12. NOTNOT..
  13. 13. NOTNOT.. .. a quick fix.. a quick fix
  14. 14. NOTNOT.. .. solely a.. solely a structurestructure
  15. 15. NOTNOT.. .. separate.. separate
  16. 16. http://www.flickr.com/photos/raptortheangel/3598899038/
  17. 17. MarketingE ll t M tMarketingEnrollment Management
  18. 18. BRANDBRAND http://en.wikipedia.org/wiki/File:Branding_irons- D t h K d k j
  19. 19. “For the students who are unable to meet the rigor of the program, we are forming ap g , g partnership with the local career tech facility to transfercareer tech facility to transfer those students to their center f t i i i th t h i lfor training in the technical career paths within the engineering field.”
  20. 20. http://www.flickr.com/photos/stephengg/2950588076/in/photostream/http://www.flickr.com/photos/stephengg/2950579662/in/photostream/
  21. 21. Television http://www.flickr.com/photos/dailyinvention/497294952/
  22. 22. Radio http://www.flickr.com/photos/alyoung/2947098693/
  23. 23. Newspaper http://en.wikipedia.org/wiki/File:NYTimes-Page1-11-11-1918.jpg p p
  24. 24. Marqueeq http://www.flickr.com/photos/okcareertech/3276842342/
  25. 25. http://www.flickr.com/photos/joeltelling/292642699/
  26. 26. http://www.flickr.com/photos/cdm/54246114/
  27. 27. Your Website
  28. 28. award assembly certificatey
  29. 29. YourYour marketingE ll t M t marketing tips Enrollment Management tips
  30. 30. RECRUITMENTE ll t M tRECRUITMENTEnrollment Management
  31. 31. http://www.flickr.com/photos/stuckincustoms/3062139585/
  32. 32. They’ll Come http://www.flickr.com/photos/rightee/4356950/ y
  33. 33. Butts in Seats http://www.flickr.com/photos/airport/6550520
  34. 34. Shotgun http://www.flickr.com/photos/gavatron/213511789/ g
  35. 35. Enrollment Funnel
  36. 36. http://www.flickr.com/photos/maxvt/3720624143/
  37. 37. http://www.flickr.com/photos/usnationalarchives/3815849266/
  38. 38. RelationshipsRelationships http://www.flickr.com/photos/aidan_jones/1234618279/
  39. 39. http://www.flickr.com/photos/ekilby/3733678176/
  40. 40. 8th Grade http://www.flickr.com/photos/lwr/2455274070/
  41. 41. Younger?g http://www.flickr.com/photos/lwr/3318133839/
  42. 42. Outdoor Classroom http://www.flickr.com/photos/gmeador/3301619812/
  43. 43. Year Round Recruitment http://www.flickr.com/photos/pieterouwerkerk/698594611/
  44. 44. http://www.flickr.com/photos/flatcat/3555774083/
  45. 45. Pizza Partyy http://www.flickr.com/photos/57231735@N00/201482385/
  46. 46. College Tailgateg g http://www.flickr.com/photos/hectoralejandro/3960493970/
  47. 47. College Road Tripg p http://www.flickr.com/photos/limonada/271362993/
  48. 48. Office Location http://www.flickr.com/photos/ranopamas/199518706/
  49. 49. Parents http://www.flickr.com/photos/usarmyafrica/3749255344/
  50. 50. Student Organizationsg
  51. 51. Diversityy
  52. 52. ApplyApply NowNow
  53. 53. Online Applicationpp
  54. 54. Not an Online Application
  55. 55. Data http://www.flickr.com/photos/grytr/296878046/
  56. 56. RelationshipsRelationships http://www.flickr.com/photos/aidan_jones/1234618279/
  57. 57. YourYour RecruitmentE ll t M t Recruitment tips Enrollment Management tips
  58. 58. RETENTIONE ll t M tRETENTIONEnrollment Management
  59. 59. http://www.flickr.com/photos/cjdaniel/3312922051/
  60. 60. Boredom http://www.flickr.com/photos/scragz/91147636/
  61. 61. Attendance http://www.flickr.com/photos/booleansplit/3510951967/
  62. 62. Graduation Rates http://www.flickr.com/photos/benryip/505420846/
  63. 63. Right Butts in Seatsg http://www.flickr.com/photos/airport/6550520
  64. 64. Data http://www.flickr.com/photos/grytr/296878046/
  65. 65. YourYour RetentionE ll t M t Retention tips Enrollment Management tips
  66. 66. TRANSITIONE ll t M tTRANSITIONEnrollment Management
  67. 67. 4 %40.3%4 The College Completion Agenda
  68. 68. 12/3612/36/ The College Completion Agenda
  69. 69. “National studies indicate thatNational studies indicate that the more degree holders there i t t th hi h thare in a state, the higher the states per capita income.” Employment Outcomes Reports, OSRHE
  70. 70. 30 3%30.3% The College Completion Agenda
  71. 71. 45 h45th The College Completion Agenda
  72. 72. • Percentage point increase in the supply of college graduates raisescollege graduates raises. . . – high school drop-outs’ wages by 1.9% – high school graduates’ wages 1.6% – college graduates wages by 0.4%college graduates wages by 0.4% Journal of Econometrics Enrico Moretti, Dept of Economics, UCLA http://www.flickr.com/photos/mtsofan/2450496004/
  73. 73. High $24 900 $6 600 $31 500 High School $24,900 $6,600 $31,500 Associate $31,500 $9,100 $40,600 The Benefits of Higher Education for Individuals and Society 2007 College Board http://www.flickr.com/photos/dborman2/3258378233/
  74. 74. College Culture http://www.flickr.com/photos/freefoto/3575725815/ g
  75. 75. Associate of Applied Sciencepp Bachelor of Applied Technology
  76. 76. Earn a transcript!!!p
  77. 77. Transferability of coursesy http://www.flickr.com/photos/lwr/6264981
  78. 78. Permanent Academic Record http://www.flickr.com/photos/toofarnorth/3752700855/
  79. 79. $8 Credit Hour http://www.flickr.com/photos/lwr/2455274070/ $
  80. 80. Traditional CTETraditional CTE http://en.wikipedia.org/wiki/File:AlfredPalmerwelder1.jpg
  81. 81. http://www.flickr.com/photos/nataliejohnson/2419154951/
  82. 82. http://www.wordle.net
  83. 83. Bio‐TechnologyBio Technology
  84. 84. Bio‐MedicalBio Medical
  85. 85. Pre‐EngineeringPre Engineering
  86. 86. Career Services
  87. 87. http://www.wordle.net
  88. 88. Data http://www.flickr.com/photos/grytr/296878046/
  89. 89. YourYour transitionE ll t M t transition tips Enrollment Management tips
  90. 90. http://www.flickr.com/photos/emagic/56206868/
  91. 91. http://www.flickr.com/photos/sidehike/1983185670/
  92. 92. Enrollment Management Plang http://www.flickr.com/photos/cornelluniversitylibrary/3610703263/
  93. 93. http://www.flickr.com/photos/atelier_tee/209582519/
  94. 94. Q tiQuestions http://www.flickr.com/photos/valeriebb/3006348550/
  95. 95. http://www.flickr.com/photos/ramdac/373881476/in/set-72157594505158674/
  96. 96. E l ti nEvaluation
  97. 97. J L Z i kJeremy L. Zweiacker 405.743.6881/jzwei@okcareertech.org http://oktechprep.blogspot.com
  98. 98. All pictures are copyright of the original author or licensor. Pictures were obtained through http://www.flickr.com through a Creative Commons license. Pictures have been attributed back to the original author via ag link at the bottom right hand of each slide.

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