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OVERCOMING THE ROADBLOCKS (contd.)BECOME A Remaking 'Made in China' (August 2012)

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OVERCOMING THE ROADBLOCKS (contd.)BECOME A LEADER IN CSR (contd.)Since a sense of collective responsibilityis an important aspect of Chinese culture,along with conformance to social norms,environmental concern could well start todrive consumer decisions. Plus, asgrowing numbers of Chinese see theirbasic needs met, theyre beginning todemand more of consumer goods andservices, not only in terms ofsustainability. Impatient with substandardproduct quality, food-safety violations,poor accountability for major misstepsand so on, they are less tolerant ofsecrecy and lack of transparency. Image credits: familymwr; Katie Tegtmeyer

Published in: Business, Technology

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