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OVERCOMING THE ROADBLOCKS (contd.)TAP INTO Remaking 'Made in China' (August 2012)

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OVERCOMING THE ROADBLOCKS (contd.)TAP INTO THE MILLENNIAL WORLDVIEW (contd.)Millennials are slightly less biasedagainst the “Made in China” label.Compared with older generations,Millennials were the least likely toidentify Chinese brands as mass-produced, cheap and constructedusing poor safety standards.

Published in: Business, Technology

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