Ccsse & millennials

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Ccsse & millennials

  1. 1. Data-Driven Engagement of Millennial Students Academic Dean’s Retreat, Fall 2013
  2. 2. CCSSE Data Spring 2013 Administration
  3. 3. CCSSE (Community College Survey of Student Engagement)  CCSSE defines engagement as:  “The amount of time and energy students invest in meaningful educational practices  “The institutional practices and student behaviors that are highly correlated with student learning and retention”  The survey instrument is designed to “capture student engagement as a measure of institutional quality”  Bi-annual distribution, 2013 sample size of 814 Source: Community College Survey of Student Engagement
  4. 4. CCSSE Structure  Effectiveness of educational practices is measured using five benchmarks, each consisting of a group of related questions:  Active and Collaborative Learning  Student Effort  Academic Challenge  Student-Faculty Interaction  Support for Learners
  5. 5. CCSSE Data Reporting  Benchmark scores are reported using a mean of the participant cohort*, with the average at 50  Decile scores are reported by dividing participating institutions into 10 groups, and allows Butler to compare itself to the highest-performing schools  Each institution is given a report of responses to individual questions, along with responses from similarly sized colleges and the cohort *The 2013 cohort includes all schools participating in the 2011, 2012 and 2013 administrations
  6. 6. Active and Collaborative Learning During the current school year, how often have you:  Asked questions in class or contributed to class discussions  Made a class presentation  Worked with other students on projects during class  Worked with classmates outside of class to prepare class assignments  Tutored or taught other students (paid or voluntary)  Participated in a community-based project as part of a regular course  Discussed ideas from your readings or classes with others outside of class (students, family members, co- workers, etc.)
  7. 7. Active and Collaborative Learning 50.1 55.5 51.4 48.4 46.4 40 42 44 46 48 50 52 54 56 58 2005 2006 2009 2011 2013 Butler Community College Benchmark Scores : 2005-2013
  8. 8. Academic Challenge  During the current school year, how often have you:  Worked harder than you thought you could to meet an instructor’s standards or expectations  How much does your coursework at this college emphasize:  Analyzing the basic elements of an idea, experience or theory  Synthesizing and organizing ideas, information or experiences in new ways  Making judgments about the value or soundness of information, arguments or methods  Applying theories or concepts to practical problems in new situations  Using information you have read or heard to perform a new skill  During the current school year:  How many assigned textbooks, manuals, books or book-length packets of course readings did you read  How many papers or reports of any length did you write  To what extent have your examinations challenged you to do your best work  How much does this college emphasize:  Encouraging you to spend significant amounts of time studying
  9. 9. Academic Challenge 49.3 49.5 47.4 46.7 47.6 40 42 44 46 48 50 52 54 56 58 2005 2006 2009 2011 2013 Butler Community College Benchmark Scores: 2005-2013
  10. 10. BCC Decile Reports, 2013 0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100% Active and Collaborative Learning 39.9 45.6 47.0 47.8 48.7 49.7 50.5 51.9 53.2 55.9 85.5 Academic Challenge 38.9 45.7 47.1 48.3 49.1 50.0 50.7 51.6 52.5 54.1 69.4
  11. 11. Engaging Millennial Students
  12. 12. Who are Millennial students?  Defined as those born from the late 1970s – early 1980s to 2000  Roughly 87% of our student population (34 and under)  “Technology reliant, image-driven, multitasking, open to change, confident, team oriented, information rich, impatient, adaptable.” Source: American Millennials: The Enigma Generation. Barkley 2013
  13. 13. What do Millennials expect as consumers?  Active participants and co-creators vs. passive consumers  Crowdsourcing  Millennials seek opinions and approval and expect it to be asked of them  Brand Value = Functional, Emotional and Participative Benefits Price Source: Barkley 2013
  14. 14. Active Participation and CCSSE During the current school year, how often have you:  Asked questions in class or contributed to class discussions  Made a class presentation  Worked with other students on projects during class  Worked with classmates outside of class to prepare class assignments  Participated in a community-based project as part of a regular course
  15. 15. Active Participation Trend Data Percentage of students who responded “very often” or “often” to the corresponding questions 0.0% 10.0% 20.0% 30.0% 40.0% 50.0% 60.0% 70.0% 80.0% 2005 2006 2009 2011 2013 Asked questions in class or contributed to class discussions Made a class presentation Worked with other students on projects during class Worked with classmates outside of class to prepare class assignments Participated in a community-based project as part of a regular course
  16. 16. Millennials are “information rich”  “Smartphones are like tutors that work 24/7” – Sprint  Knowledge transfer is no longer an exclusive product of higher education or vocational training  Knowledge and information must then be used to educate students in higher-level skills – thus satisfying the expectations of millennials to analyze, evaluate and co-create the consumer (student) experience
  17. 17. Bloom’s Revised Taxonomy Creating Evaluating Analyzing Applying Understanding Remembering
  18. 18. Bloom’s Taxonomy and CCSSE During the current school year, how much has your coursework at this college emphasized the following mental activities?  Memorizing facts, ideas or methods from your courses and readings so you can repeat them in pretty much the same form (Remembering)  Using information you have read or heard to apply a new skill (Applying)  Analyzing the basic elements of an idea, experience or theory (Analyzing)  Making judgments about the value or soundness of information, arguments or methods (Evaluating)  Synthesizing and organizing ideas, information or experiences in new ways (Creating)
  19. 19. Butler’s Use of Bloom’s Taxonomy in the Classroom Creating 54.4% Evaluating 52.1% Analyzing 63.7% Applying 59.1% Understanding Remembering 62.9% Percentage of students who responded “very often” or “often” to the corresponding questions
  20. 20. Levels of Thinking Trend Data 40% 45% 50% 55% 60% 65% 70% 2005 2006 2009 2011 2013 Remembering Applying Analyzing Evaluating Creating Percentage of students who responded “very often” or “often” to the corresponding questions
  21. 21. Conclusions  Millennials are not passive consumers, but expect to be active participants and creators  Millennials have knowledge, and it is no longer a product but a tool to engage and teach higher thinking skills  While Butler is showing improvement in some measurements, we continue to fall behind “average” – we’re not improving quickly enough  Directional improvements suggest that there are faculty who are incorporating improved engagement practices  Butler faculty continually request to learn from and share best practices with peers  What should CCSSE data look like in 2015?

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