Ignite Denver - Digital Theatrics

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Ignite Denver presentation by Scott Dudley on Digital Theatrics

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Ignite Denver - Digital Theatrics

  1. 1. What is Digital Theatics ๏ Digital theatrics is the art of weaving a digital story in a virtual medium through social role playing. ๏ Social Role Playing is the art of impersonating a character on a social website. ๏ It's not new...
  2. 2. Chuck Norris Tweets
  3. 3. So do these folks...
  4. 4. Ghost Writing For Rodney
  5. 5. Cloverfield On Myspace
  6. 6. Kermit's MySpace Friends
  7. 7. What's The Value? ๏ Extend your client's IP into another realm and potentially reach an extended audience. ๏ Generate lots of links and traffic around the rest of the marketing campaign. ๏ Entertaining the public and having fun while you do it!
  8. 8. But Don't Be Sony!
  9. 9. Case Study: Mushroom Men

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