America's Savings Lottery: A TIAA-CREF Raise the Rate Submission


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America's Savings Lottery: A TIAA-CREF Raise the Rate Submission

  1. 1. America’s Savings Lottery: More Than a Game of Chance
  2. 2. Say Hi to Bob …. He’s making a deposit into his special America’s Savings Lottery Account. Bob’s deposit ticket becomes his lottery ticket. That’s right. Bob can win cash and prizes for saving money!
  3. 3. Americans Love Lotteries  In 2008, U.S. lottery sales topped $51.5 billion  55% of the total was in instant tickets popularly known as “scratchers”  This is up from roughly $2.4 billion in 1980  This means that lottery sales have increased by over 2000% in 28 years
  4. 4. But there’s a catch ….  While Americans love them, they’re spending a lot of money on something with an incredibly low rate of paying off.  According to the Megamillions website, the odds of winning the jackpot are 1 in 175,711,538. Even the odds of winning $10,000 are 1 in 689,065.
  5. 5. What If Lottery Love Was Redirected? And we moved away from the lottery ticket purchase model … Instead of buying a lottery ticket or a scratch ticket Americans save their way into a lottery opportunity
  6. 6. This Does Two Important Things Americans still have the allure and fun of a game of chance But they’re investing in themselves to participate
  7. 7. How Do We Do It? Invite American organizations to contribute prizes Because Americans are an eclectic bunch, the prizes can reflect the energy, creativity and diversity of the nation as well as the depth and breadth of its dynamic culture and industry
  8. 8. Where Do the Prizes Come From? Prizes could be donated by companies and organizations from all aspects of American life. A sample of prizes could include: Weekly Drawing Dinner with your U.S. Senator Flat screen TV Free groceries for a year Quarterly Drawing Super Bowl Tickets with airfare and hotel Walk on role in a major motion picture New car Annual Drawing Custom built home and lot
  9. 9. Who Manages the Lottery? Americans open a special America’s Savings Lottery account at their local financial institution or with their retirement vendor and can have funds direct deposited from their employer. The financial services industry, in cooperation with a major software firm, create the America’s Savings Lottery website. Americans register their savings account on the website And select a weekly savings tier - $10, $25, $50, or $100 Savings tiers are matched with prize levels – the more you save, the more substantial the prize opportunity.
  10. 10. What Does the Drawing Look Like? Just like a traditional lottery, every week a random account number will be picked at each savings level. The account owner will receive a prize commensurate with their savings level. As long as you keep your savings in the America’s Savings Lottery account, you are eligible for all drawings. Make savings, interest and prizes tax free. There are NO losers. Even if you don’t win a prize, you’re saving money for your future and the future of those you love.
  11. 11. Imagine …. Working together as a nation toward a common goal; Sharing the value of thrift with every generation; Building a savings rate that will stand the nation in good stead; And doing it all voluntarily.
  12. 12. All it takes is a little…. Planning Imagination Cooperation Contribution Enthusiasm
  13. 13. Qualities We Have Tons Of Americans have a long history of facing challenges Thinking our way through them And strengthening ourselves from the experience We can do this And have some fun while we do
  14. 14. Remember Bob? He’s surfing in Hawaii courtesy of America’s Savings Lottery.
  15. 15. America’s Savings Lottery A chance for all Americans to save their way to their American dream including…. Homeownership College for the kids A secure retirement An investment in yourself for a better future