Managing Big Data - what every IT Executive Needs to Know

Big Data Pattern Quiz

 12 Days
 32 Years
 32,000 Years

© 2012 PSC Group, LLC

Agenda – Big Data
 Complexities of Terabyte Storage
 Storage Array Networks
 Ultra-Fast Networking Requirements
 Data Warehouse Basics
 Analytics Tool Recommendations
 Ad-hoc Reporting
 Back-up Strategies


Agenda – Big Data





stop thinking like

a geek







For Production

Our Focus needs to be on
Information Consumption

From Consumption

We exist to help
others make
better decisions.

2011

Real vs. Perceived
Value
If we just provide the INFORMATION…
 Do we care if the message is received?
 Do we care if the message is understood?
 Do we care if the proper action is taken?
 Are we JUST providing information or are
we helping the business to achieve a
result?


What is our

PARTNER
Guiding the User

Wisdom
COMMUNICATOR
Describing a Situation
CONDUIT
Delivering Information
Knowledge
Information

What is our

PARTNER
Guiding the User

Wisdom
Better Relationship
COMMUNICATOR
Describing a Situation
between Business & IT
CONDUIT
Delivering Information
Knowledge
Information

Seems Logical…
but it’s just not that
easy

2010

Impediments to
Success
 Statistics

 Attention

 Perception

 Motivation

 Extreme Speed
 Information
Overload


Compelling Influences


Statistics of Statistics
 Who has taken a statistics class?
 Who has applied the scientific method at
work?
 Who wishes their staff would?
 Who has recently done a Chi-squared test?
 Who has recently peformed a t-test?
 Who has done a correlation analysis?
 Who has done a regression analysis?


A man is described as
meek, shy, tidy and helpful…
Is he more likely to be a
librarian or a farmer?


Statistics FAIL


Statistics FAIL

Don’t Assume the People with the
Statistics Understand Statistics


Statistics Success
 Large Global Insurance Firm
 Large Investments/Improvements in
Network
 Perceived Network Sluggishness by Users
 Sr. Management Getting Negative
Feedback
 We Executed a Large Statistical Analysis
 Compared Technical Data & User Surveys
 Suprising & Statistically Significant Finding!

Attention?


Paying Attention?

In our distracted world, people often
miss critical changes


What Letter Is This?


Are you sure?

T E
C T

Are you sure?

T E
CONTEXT is VERY IMPORTANT

C T

Motivation

CONFLICTS

In 60 Seconds…
 1 new definition in urban dictionary  510,040 Facebook comments

 1600+ reads on Scribd  1,700+ Firefox downloads

 13,000+ hours of music streaming on Pandora  694,445 Google search queries

 12,000+ new ads posted on Craigslist  168 million emails are sent

 370,000+ minutes of voice calls on Skype  60+ new blogs

 98,000+ Tweets  1,500+ new blog posts

 320+ new Twitter accounts  70+ domains registered

 100+ new LinkedIn accounts  600+ new YouTube videos

 1 new associatedcontent article published  25+ hours of duration of new YouTube videos

 6,600+ new pictures uploaded on Flikr  100+ questions asked on the Internet

 50+ WordPress downloads  40+ questions answered on the Internet

 125+ WordPress plugin downloads  13,000+ iPhone applications downloaded

 695,000+ Facebook status updates  20,000+ new posts on Tumblr

 79,364 Facebook wall posts


Which one would you read?


When making
business decisions…


It’s all about

WISDOM
predicting the
KNOWLEDGE Future
INFORMATION The VELOCITY
Observing the Present
processing the Past
of Information is Increasing


Information Overload


CLARITY
Context, Context, Context
Business Processes & Time, Location, etc.
DIGESTIBL
E
Patterns & Trends
Predictive Analytics – Forward/Fast Focus
DESIRABL
E
It’s all about TIME
Velocity, Half-Life of Info. & Motivation
RELEVANT
Revealing Change
Who’s keeping track while you are busy?


Right TIME, Right PLACE, Right PERSON

Technology alone does not provide context
CONTEXT is the product of
Environment & Information


Accounts Receivable Clerk

Customer

Inside Sales - Quoting

Location

You were on
GPS fire tonight!

Tools

Proximity

Social Network
2010

OVERVIEW CIO Project Evaluator
If you wish to learn more about
This simple tool can help you quantify the risk profile of a given project. It is not intended to be used as an innovative & practical ways to
absolute scoring mechanism – if it is it will not work for you. What this tool can be used for - very effectively - is the leverage technology - contact us:
evaluation of incremental or comparative risk between your project alternatives. In time, this tool can also be used
PSC Group, LLC
to see if your average risk profile is migrating lower or higher. This can be indicative of changing business Jim Vaselopulos
conditions that are favorable or require attention from a political perspective. Perhaps the most useful application jimv@psclistens.com
of this tool is how it can be used to verify that you are entering each project having considered the fundamentals. 847.517.7200
In this way, you can ensure that you are having the proper business dialogue at the onset of each investment. www.psclistens.com

2009
WORKSHEET CIOprojeval.revA CIO Project Evaluator

What is this Project’s PROJECT NAME

Risk Profile? effective executives focus only on tasks that move their company forward;
everything else can wait!

10 The project has a significant ROI 10 No defined objectives for a win Positives (+) Negatives (-)
10 It helps grow the business 10 No supportive business sponsor
10x 10x
10 Is budgeted for success 10 Addresses a symptom not a cause

5 It helps the company scale profitably 5 Limited impact to line of business 5x 5x
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2 Business process is well understood 2 Unrealistic expectations anywhere

2 Is using proven technology 2 No time/budget for POC or discovery
-
RISK PROFILE
1 Lowers IT costs 1 It’s work outside your comfort zone

1 Is mandated or for compliance 1 Using newer technology © 2008 Copyright PSC Group, LLC
http://www.psclistens.com
Based on the designs of David Seah
1 Good for morale 1 Getting there will be unpleasant http://www.davidseah.com

2009
WORKSHEET CIOprojeval.revA CIO Project Evaluator

What is this Project’s PROJECT NAME

Risk Profile? effective executives focus only on tasks that move their company forward;
everything else can wait!

10 The project has a significant ROI 10 No defined objectives for a win Positives (+) Negatives (-)
10 It helps grow the business 10 No supportive business sponsor
10x 10x
10 Is budgeted for success 10 Addresses a symptom not a cause

5 It helps the company scale profitably 5 Limited impact to line of business 5x 5x

5 It lowers business risk (interruption) 5 Requires cultural change for adoption
2x 2x
5 Does not require rollout or re-training 5 Duration > stability of business process

2 It helps retain key employees/assets 2 Can not quantify success 1x 1x

2 Business process is well understood 2 Unrealistic expectations anywhere

2 Is using proven technology 2 No time/budget for POC or discovery
-
RISK PROFILE ` %
^__a% c % /. 0, Q G %
bI d %c
G

1 Lowers IT costs 1 It’s work outside your comfort zone

1 Is mandated or for compliance 1 Using newer technology © 2008 Copyright PSC Group, LLC
http://www.psclistens.com
Based on the designs of David Seah
1 Good for morale 1 Getting there will be unpleasant http://www.davidseah.com


Big Data Pattern Quiz

 12 Days ≈ 1 Million Seconds
 32 Years ≈ 1 Billion Seconds
 32,000 Years ≈ 1 Trillion Seconds


$100


$10,000


$1 Million


$100 Million


$1 Billion


$1 Trillion


Our National Debt


Managing Big Data - what every IT Executive Needs to Know

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