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Managing Big Data - what every IT Executive Needs to Know

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Effectively managing ‘Big Data’ presents huge opportunities for IT to deliver business value. IT can show tremendous value to the business by having a well implemented big data program.

BUT, the IT Executive needs to understand the limits and impediments to our human ability to process information. Without properly accommodating for our limitations, we diminish the REAL value we can provide to the business.

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Managing Big Data - what every IT Executive Needs to Know

  1. © 2012 PSC Group, LLC
  2. Big Data Pattern Quiz  12 Days  32 Years  32,000 Years© 2012 PSC Group, LLC
  3. Agenda – Big Data  Complexities of Terabyte Storage  Storage Array Networks  Ultra-Fast Networking Requirements  Data Warehouse Basics  Analytics Tool Recommendations  Ad-hoc Reporting  Back-up Strategies© 2012 PSC Group, LLC
  4. Agenda – Big Data    stop thinking like  a geek   © 2012 PSC Group, LLC
  5. © 2012 PSC Group, LLC
  6. For Production Our Focus needs to be on Information Consumption From Consumption© 2012 PSC Group, LLC
  7. We exist to help others make better decisions.© 2012 PSC Group, LLC 2011
  8. Real vs. Perceived Value If we just provide the INFORMATION…  Do we care if the message is received?  Do we care if the message is understood?  Do we care if the proper action is taken?  Are we JUST providing information or are we helping the business to achieve a result?© 2012 PSC Group, LLC
  9. © 2012 PSC Group, LLC
  10. What is our PARTNER Guiding the User Wisdom COMMUNICATOR Describing a Situation CONDUIT Delivering Information Knowledge Information© 2012 PSC Group, LLC
  11. What is our PARTNER Guiding the User Wisdom COMMUNICATOR Describing a Situation CONDUIT Delivering Information Knowledge Information© 2012 PSC Group, LLC
  12. What is our PARTNER Guiding the User Wisdom Better Relationship COMMUNICATOR Describing a Situation between Business & IT CONDUIT Delivering Information Knowledge Information© 2012 PSC Group, LLC
  13. Seems Logical… but it’s just not that easy 2010© 2012 PSC Group, LLC
  14. Impediments to Success  Statistics  Attention  Perception  Motivation  Extreme Speed  Information Overload© 2012 PSC Group, LLC
  15. Compelling Influences© 2012 PSC Group, LLC
  16. Statistics of Statistics  Who has taken a statistics class?  Who has applied the scientific method at work?  Who wishes their staff would?  Who has recently done a Chi-squared test?  Who has recently peformed a t-test?  Who has done a correlation analysis?  Who has done a regression analysis?© 2012 PSC Group, LLC
  17. A man is described as meek, shy, tidy and helpful… Is he more likely to be a librarian or a farmer?© 2012 PSC Group, LLC
  18. Statistics FAIL© 2012 PSC Group, LLC
  19. Statistics FAIL Don’t Assume the People with the Statistics Understand Statistics© 2012 PSC Group, LLC
  20. Statistics Success  Large Global Insurance Firm  Large Investments/Improvements in Network  Perceived Network Sluggishness by Users  Sr. Management Getting Negative Feedback  We Executed a Large Statistical Analysis  Compared Technical Data & User Surveys  Suprising & Statistically Significant Finding!© 2012 PSC Group, LLC
  21. Attention?© 2012 PSC Group, LLC
  22. Paying Attention? In our distracted world, people often miss critical changes© 2012 PSC Group, LLC
  23. What Letter Is This?© 2012 PSC Group, LLC
  24. What Letter Is This?© 2012 PSC Group, LLC
  25. Are you sure? T E C T© 2012 PSC Group, LLC
  26. Are you sure? T E CONTEXT is VERY IMPORTANT C T© 2012 PSC Group, LLC
  27. Motivation CONFLICTS© 2012 PSC Group, LLC
  28. In 60 Seconds…  1 new definition in urban dictionary  510,040 Facebook comments  1600+ reads on Scribd  1,700+ Firefox downloads  13,000+ hours of music streaming on Pandora  694,445 Google search queries  12,000+ new ads posted on Craigslist  168 million emails are sent  370,000+ minutes of voice calls on Skype  60+ new blogs  98,000+ Tweets  1,500+ new blog posts  320+ new Twitter accounts  70+ domains registered  100+ new LinkedIn accounts  600+ new YouTube videos  1 new associatedcontent article published  25+ hours of duration of new YouTube videos  6,600+ new pictures uploaded on Flikr  100+ questions asked on the Internet  50+ WordPress downloads  40+ questions answered on the Internet  125+ WordPress plugin downloads  13,000+ iPhone applications downloaded  695,000+ Facebook status updates  20,000+ new posts on Tumblr  79,364 Facebook wall posts© 2012 PSC Group, LLC
  29. Which one would you read?© 2012 PSC Group, LLC
  30. When making business decisions…© 2012 PSC Group, LLC
  31. It’s all about WISDOM predicting the KNOWLEDGE Future INFORMATION The VELOCITY Observing the Present processing the Past of Information is Increasing© 2012 PSC Group, LLC
  32. © 2012 PSC Group, LLC
  33. Information Overload© 2012 PSC Group, LLC
  34. © 2012 PSC Group, LLC
  35. © 2012 PSC Group, LLC
  36. CLARITY Context, Context, Context Business Processes & Time, Location, etc. DIGESTIBL E Patterns & Trends Predictive Analytics – Forward/Fast Focus DESIRABL E It’s all about TIME Velocity, Half-Life of Info. & Motivation RELEVANT Revealing Change Who’s keeping track while you are busy?© 2012 PSC Group, LLC
  37. Right TIME, Right PLACE, Right PERSON Technology alone does not provide context CONTEXT is the product of Environment & Information© 2010 PSC Group, LLC© 2012 PSC Group, LLC
  38. Accounts Receivable Clerk Customer Inside Sales - Quoting© 2012 PSC Group, LLC
  39. Location You were on GPS fire tonight! Tools Proximity Social Network© 2012 PSC Group, LLC 2010
  40. © 2012 PSC Group, LLC
  41. OVERVIEW CIO Project Evaluator If you wish to learn more about This simple tool can help you quantify the risk profile of a given project. It is not intended to be used as an innovative & practical ways to absolute scoring mechanism – if it is it will not work for you. What this tool can be used for - very effectively - is the leverage technology - contact us: evaluation of incremental or comparative risk between your project alternatives. In time, this tool can also be used PSC Group, LLC to see if your average risk profile is migrating lower or higher. This can be indicative of changing business Jim Vaselopulos conditions that are favorable or require attention from a political perspective. Perhaps the most useful application jimv@psclistens.com of this tool is how it can be used to verify that you are entering each project having considered the fundamentals. 847.517.7200 In this way, you can ensure that you are having the proper business dialogue at the onset of each investment. www.psclistens.com 2009 WORKSHEET CIOprojeval.revA CIO Project Evaluator What is this Project’s PROJECT NAME Risk Profile? effective executives focus only on tasks that move their company forward; everything else can wait! 10 The project has a significant ROI 10 No defined objectives for a win Positives (+) Negatives (-) 10 It helps grow the business 10 No supportive business sponsor 10x 10x 10 Is budgeted for success 10 Addresses a symptom not a cause 5 It helps the company scale profitably 5 Limited impact to line of business 5x 5x ! " #$" % #& ( % #) *+*, -) ( . )/01-) 2*3-4/ ! A ?%3. 0%: # %-. %* &/ %2 . /) %& . 0-% $" ) ; 5 It lowers business risk (interruption) 5 Requires cultural change for adoption # . <& % S % , /&( D( &* : & D<) % 3$% -. % 2x 2x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JF % & -3=% # $. # A $% 2 -. -" -% A , ) ! -" -%/) * # /) L 6 , + B% : -" $" 1% @ <X , $( *$-) $= . 2 % #2 # ( 0 1) /-& = % ?. /-0 & * % # >% >) ) /&* , . . /% ) ( &0$) % & 3% ?% ) % /. @( -$% R0) $-) 1% >% ) % I ! % ) /# 1% R0# % 0$# ) $$% <. * 2 ) -%-% D2 ) % " ) % ) 3% & % ) % & &2 . 0 -% 7) %P -) 3QD2 # $% *3% ; 2 . -" , ) /) 10/# -" JF , . /) /) ; # <) & &% : -" " <) -" * $-%) 2 It helps retain key employees/assets 2 Can not quantify success 1x 1x . ?%<&* ; * % $. 0/( ) $=% # " . , ) 1% & -" # 1# >/& % #*" ) * % $-) /% ) + ) /% $( 0$$# $% # % ) % 0$# ) $$% >& >% <) $-2 ) -%. $# /& $%-%% ) % " ) % ) 3% #*3# * 2 ) & # >?0*( " & >) = & #& ) /) %-% A $% -" -% $% & 2 : *% , ?. ; 1# . : -" -" ; /) /1# # ( 1) D. & &D2 : -" : *% ) 1% % % YZ[ = ] [ = ^__% [ : : : = $( *$-) $= . 2 % , # ( 2 Business process is well understood 2 Unrealistic expectations anywhere 2 Is using proven technology 2 No time/budget for POC or discovery - RISK PROFILE 1 Lowers IT costs 1 It’s work outside your comfort zone 1 Is mandated or for compliance 1 Using newer technology © 2008 Copyright PSC Group, LLC http://www.psclistens.com Based on the designs of David Seah 1 Good for morale 1 Getting there will be unpleasant http://www.davidseah.com 2009 WORKSHEET CIOprojeval.revA CIO Project Evaluator What is this Project’s PROJECT NAME Risk Profile? effective executives focus only on tasks that move their company forward; everything else can wait! 10 The project has a significant ROI 10 No defined objectives for a win Positives (+) Negatives (-) 10 It helps grow the business 10 No supportive business sponsor 10x 10x 10 Is budgeted for success 10 Addresses a symptom not a cause 5 It helps the company scale profitably 5 Limited impact to line of business 5x 5x 5 It lowers business risk (interruption) 5 Requires cultural change for adoption 2x 2x 5 Does not require rollout or re-training 5 Duration > stability of business process 2 It helps retain key employees/assets 2 Can not quantify success 1x 1x 2 Business process is well understood 2 Unrealistic expectations anywhere 2 Is using proven technology 2 No time/budget for POC or discovery - RISK PROFILE ` % ^__a% c % /. 0, Q G % bI d %c G 1 Lowers IT costs 1 It’s work outside your comfort zone 1 Is mandated or for compliance 1 Using newer technology © 2008 Copyright PSC Group, LLC http://www.psclistens.com Based on the designs of David Seah 1 Good for morale 1 Getting there will be unpleasant http://www.davidseah.com© 2012 PSC Group, LLC
  42. © 2012 PSC Group, LLC 2010
  43. © 2012 PSC Group, LLC
  44. © 2012 PSC Group, LLC
  45. © 2012 PSC Group, LLC
  46. © 2012 PSC Group, LLC
  47. CLARITY Context, Context, Context Business Processes & Time, Location, etc. DIGESTIBL E Patterns & Trends Predictive Analytics – Forward/Fast Focus DESIRABL E It’s all about TIME Velocity, Half-Life of Info. & Motivation RELEVANT Revealing Change Who’s keeping track while you are busy?© 2012 PSC Group, LLC
  48. Big Data Pattern Quiz  12 Days ≈ 1 Million Seconds  32 Years ≈ 1 Billion Seconds  32,000 Years ≈ 1 Trillion Seconds© 2012 PSC Group, LLC
  49. $100© 2012 PSC Group, LLC
  50. $10,000© 2012 PSC Group, LLC
  51. $1 Million© 2012 PSC Group, LLC
  52. $100 Million© 2012 PSC Group, LLC
  53. $1 Billion© 2012 PSC Group, LLC
  54. $1 Trillion© 2012 PSC Group, LLC
  55. $1 Trillion© 2012 PSC Group, LLC
  56. Our National Debt© 2012 PSC Group, LLC
  57. © 2012 PSC Group, LLC

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