A case study presentation by Michael Hill on their recent global commerce rollout and a market update by Amblique.
Today’s shopper assumes you know who they are, what they want, how they like to shop and that you will be able to follow, service and support them whenever and however they like. Overseas retailers, the media and even movies and TV have combined to change the expectations of today’s shoppers who are now after newness, experiences, meaningful interaction, on the spot advice and support.
James Johnson will discuss the challenges that come with launching on an international scale as well as tactics to maintain a customer centric approach to online using key integrations and interactive features. Justus Wilde will explore what retailers around the globe are seeing and what is available to help retailers redefine the shopping experience wherever their customer chooses to shop.