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Last year we were speaking to some distinguished analysts in the email space and they had a hunch.
A hunch that end users were using their personal email to work around corporate email systems.
He believed this was because of growth of Social Networks and the blurring of Personal and Work technology. But he didn’t know. This is the guy that sets email strategy for most of the Fortune 1000.
So we wanted to know WHY? Why are users using personal email? Why are they working around their Corporate email systems?
Enter Generation Gmail. An independent survey and report by Loudhouse research comissioned by Mimecast into the usage of personal email for work.