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Creating a DDF Listing Feed
for your Agent Website

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What’s a “DDF”?
CREA created the Data Distribution Facility (DDFTM) to enable
CREA’s members to easily disseminate MLS® listing content to
multiple websites, and to ensure that MLS® listing content that is
displayed on these websites is accurate, up to date, and uses
CREA’s trademarks correctly.
Members can register to receive a data feed for their National Shared
Pool and Member Websites. After registering for a data feed,
Members will need to prepare their sites to receive the data.
Source: http://www.crea.ca/content/resources

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Huh?
In simpler terms, the DDF is simply a centralized database of MLS ® listings
that CREA makes available to their members (that’s you) or qualified
website providers acting on their members’ behalf (that’s us).
If your broker is participating in the DDF then you will be able to create a
“Member Website Data Feed” to allow us to automatically download your
personal listings or all of your company listings for display on your website.
We refresh the listing contents every day so your listing data never gets
stale.
Depending on how your Brokerage DDF account has been set up, you may
also be able to create a National Shared Pool Feed. This type of feed allows
us to show not only your company’s listings on your website, but the listing of
all other brokerages in your province (or Board) who have chosen to
participate in the DDF National Shared Pool. Think of it as a “National IDX”
service offered by CREA.

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Why Would I Want That?
By showing other brokerage listings, you can have thousands of listings on
your website to give site visitors a reason to come back many times. After
all, consumers want to look at listings. If they can’t see tons of them on your
website, they’ll go to another site that offers them more listings.
An even greater benefit of showing other brokerage (IDX) listings on your
website is that all consumer enquiries for any listing on your website are
directed to you, the website owner, giving you leads that can increase your
business.
Ready to get started setting up a DDF feed for your website? Read On.

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Turning on Your DDF Feed
The first thing to do is execute a copy of the CREA DDF Data Access
Agreement and email it to support@jumptools.com or fax it to 416-645-0889.
The gives us the authority to use the data feed credentials you will create in
the following steps to download listings to power the Google Map search on
your website.

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Step 1: Login to RealtorLink
CREA has made the DDF accessible to industry professionals only. You
access the DDF administrative screens from your RealtorLink account.

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Step 2: Click “Access the Data
Distribution Facility”
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The location of this link may vary depending on your home Board, but it
will be somewhere on your landing page.

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Step 3: Click “Distribution”
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Step 4: Click “Add a Data Feed”
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Configure your listings feed
Don’t worry about reading the detailed technical specifications provided by
CREA – you just need to set up your DDF Feed correctly to allow us to load
the listings you want on your website. We take care of the rest.
You will configure your DDF feed on the screen shown on the following slide.

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Step 1 Step 2
Step 3

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Setup Step 1 – Website Section
Under the “website” section, your name will appear (not editable) as the
Destination Owner.
Set the Status to “Active”.
Give the feed a name such as “my website” or “mydomain.com”.
Enter the URL of your website - www.mydomain.com if you have a custom
domain or agents.jumptools.com/sitename if using a shared domain

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Setup Step 2 – Technical Contact
Under the “Technical Contact” section, you need to specify Jumptools
contact information so that we receive notifications with your DDF
credentials (username and password) that we need in order to get your
listings flowing.
Name: Jumptools Inc.
Email: support@jumptools.com
Phone: 1-416-645-0636
Extension: leave blank

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Setup Step 3 – Filters
The DDF administration allows you to select which types of listings are
contained in your website listing feed. It’s a bit tricky and has some
“unexpected” behaviour, so we recommend the following:
Destination Type
1. Select National Shared Pool to display “IDX” listings including those of
other participating brokerages on your website
2. If you just want to display your own (or your company) listings, then you
should select one of the two Member Website Feed options
Property Type – you can choose to include only some property types, for
example excluding all Commercial listings. We recommend selecting all
property types to get the maximum number of listings.
Ownership Type – this one has some odd behaviour – if you select all the
available ones, you will not get all listings, as many listings in the CREA
database do not have a value specified for this field. Your best bet is to
leave this blank

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Setup Step 3 – Filters cont’d
Province – Jumptools requires that you request only one or two provinces
and that you not download National Shared Pool listings for all of
Canada.
Uploading Board – you can reduce the number of listings you display within
your Province by selecting one or more source Boards. If you don’t want
to get leads from outside your market area, you may want to consider
restricting your feed to the closest three Boards.
For Sale/For Lease – make sure you have selected at least one of those
two or you will get no listings
Other Filters – we recommend that you don’t specify other filters so that you
don’t unnecessarily limit the available listings on your website.
Please remember if you specified a Member Website feed those filters will
also be applied to your listings or your company listings.
Messed it up? You can always login again and reset your filters.

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We hope this helped
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