Canadian folk singer Dave Carroll flying s in Omaha Nebraska sees crew throwing his guitar July 2009 150,000 in the first day 5 million views within one month #7 in viral videos of 2009
Motrin launched campaign in sept – one weekend in nov a very influential mom blogger responded how offended she was and within Moms Nov 2008 started hashtag #motrinmoms about 1000 participated company took down ad
Fake blog sometimes called flog story of Laura and Jim traveling across america – written by Edelman PR
Whole Foods CEO John Mackey Wild Oats merger for 7 years between 1999 and 2006 wrote comments on financial blogs using name Rahodeb saying things like Wild Oats was mis-managed, their stock was overpriced.
Chysler deleted tweet, said they were compromised. Blamed social media agency – rogue tweeter was fired.
Apologized inability to use hootsuite #nowembarrassed
Julie Gallaher • Google Me! • Over 20,000 Social Media Followers http://twitter.com/juliegallaher http://facebook.com/getonthemap http://linkedin.com/in/juliegallaher http://pinterest.com/getonthemap • http://getonthemap.us • 916-265-2521http://getonthemap.us