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Rick James Model for selling innovative ideas

This is a model that should be helpful in selling in innovative/non-traditional ideas that are usually quite hard to sell to clients/bosses. @juliancole

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r.i.c.kjamesmodel
How to sell in innovative ideas
by@juliancole
punkfunk
rickjamescreatedanewgenreofmusic
!
motowndidn’tknowtheyneededpunkfunk
butrickwasavisionaryandknewpeople
wouldgetdowntoit!
‘thekingofsellinganideathatmotown
didn’tknowtheyneeded’
rickjames
atthemomentweareseeinganincreasein
demandfromclientsfornontraditional
ideas.
howevertheyhaveahardtimebuyingit.
nontraditionalideasdon’thaveaholein
theirmediaschedule.

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Rick James Model for selling innovative ideas