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Jude Mathurine Coordinator New Media Lab Rhodes University [email_address]   Why the future of African journalism lies in ...
 
Are African produsers ready for social media? <ul><li>Internet is still elite medium </li></ul><ul><li>This affects what i...
Not really! <ul><li>But constrained by income, education, literacy, access to bandwidth, electricity and geography and bad...
Example: South African web <ul><li>13% of South Africans 16yrs and older in major metropolis have accessed the Net in the ...
The reality is <ul><li>2005 average household income is R6 215 p/m  (Stats SA)  </li></ul><ul><li>This does not account fo...
So what? <ul><li>Online social media biased towards wealthy, educated, urban elites (generally English speaking); people i...
So what? <ul><li>If local media in Africa want to grow social networks as new public sphericules and as markets for moneti...
Are  journalists  ready for social media? <ul><li>Not really </li></ul><ul><li>Little new media education </li></ul><ul><l...
Are  journalists  ready for social media? <ul><li>Expensive broadband:  In Africa, the cost of basic broadband per month w...
Are  journalists  ready for social media? <ul><li>Only few well-heeled news operations allow journalists’ access to Facebo...
Does The Digital Divide  mean Africa will be left behind in real-time and social media revolution?
Not really!! Alexa ranking of top ten websites circa May 2009 <ul><ul><li>MADAGASCAR </li></ul></ul><ul><ul><li>Yahoo </li...
Two African countries are Opera’s Top 10 international users
Mobile Use/Consumption
Mobile Use/Consumption
Mobile Use/Consumption
Mobile Use/Consumption
The revolution will be mobilised
The African participatory web  will be mobile <ul><li>Personal customisable information and communication platform </li></...
Growth trends <ul><li>Africa 2007: 28,5m landlines  </li></ul><ul><li>Africa 2007: 198m mobile phones </li></ul><ul><li>Ev...
Social media roles <ul><li>Time space distantiation, mobilisation, resource coordination, education, health </li></ul><ul>...
Youth <ul><li>Youth are the future of African media as constitute the largest population demographic </li></ul><ul><li>You...
Mxit – 15m users
The Grid –location based social network
The Grid – GPS based social network can be used for locative reporting
Kabissa – networks African civil society groups using ICTs
Gatorpeeps –Twitter knock-off  (integrates with Twitter account if desired)
Zoopy – online video community
Haiya – Kenya
But what about? <ul><li>High handset costs? </li></ul><ul><li>Unreliable electricity supplies? </li></ul><ul><li>And low l...
No electricity, no problem Yes, it is a solar powered donkey cart
No electricity, no problem? Informal rechargers. Solar jackets for Boda Boda riders
What about handsets? <ul><li>Google Android Open Source mobile operating system frees OS from hardware </li></ul><ul><li>C...
Bandwidth costs? <ul><li>Four new subterranean sea cables to increase bandwidth capacity and (hopefully) decrease costs: <...
SMS  Africa’s killer near real-time app <ul><li>Not all phones are smart phones but technology is recycled and handed down...
 
SMS in newspapers <ul><li>SMS becomes talkback mechanism  </li></ul><ul><li>User tips, viewpoints, responses, helps set ed...
The Namibian
Izindaba Ziyafika (the news is coming) <ul><li>Knight funded project in School of Journalism </li></ul><ul><li>Linked to S...
Grocott’s Citizen Media Newsroom
Citizen contributed media (Grocott’s fire photograph below)
Grocott’s Citizen SMS
MyMakana Citizen generated stories
Izindaba Ziyafika (the news is coming) <ul><li>Citizen Journalism newsroom established </li></ul><ul><li>Platoons trained ...
Concepts
<ul><li>A future for African social web is possible </li></ul>
Conclusion  <ul><li>Social media in Africa will be part of strong mixed media systems where mobile will be more important ...
Join the conversation Jude Mathurine @newmediajude http://nml.ru.ac.za
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So what? Online social media biased towards wealthy, educated, urban elites (generally English speaking); people in communications disciplines et c. Conversation in African social space is not representative of majority aspirations and replicates inequalities in social power But it’s a great captive market – high LSMs, early adopters

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  • I'm currently working on a research paper about the impact of social media on tv news viewership and this has given me some insight.....thanks
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  • Just another example of African innovation and problem solving
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  • I love the solar powered donkey cart and Boda Boda jackets!
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